Thursday, November 25th 2010

Gigabyte Working On Premium Gaming Motherboard Brand

Gigabyte surprised us earlier this year, when it broke its tradition of sticking to a blue colored PCB for every motherboard it sells, by unveiling high-end socket LGA1155 motherboards with black PCBs. The next logical step is to build a premium motherboard brand targeting high-end gaming PC builds. Gigabyte does have a formidable high-end lineup, but they're known more for overclocking and tons of connectivity options.

The new brand by Gigabyte is competitive with ASUS' Republic of Gamers (ROG) brand, MSI's XPower. One of the first products is referred to as the "G1-Killer", and all but an outline of an ATX motherboard. The product range is said to start at US $299, some of the first products will be unveiled at the upcoming CES event held in January, 2011.

Source: Gigabyte Tech Daily (unofficial blog)
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26 Comments on Gigabyte Working On Premium Gaming Motherboard Brand

#1
csendesmark
Gigabyte Extreme, UD7 or UD9?? they are premium already...
UD5 is also great.

The Gigabyte product naming is fully transparent for me, I hope they won't mess it up :)
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#2
FreedomEclipse
Crazy Dogmatic Bullsh!t!
They are trying to compete with Asus's R.O.G. line of mobos. nothing wrong with that really
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#3
Bundy
This does sound like a nice idea if they are thinking the way I hope, i.e. stripping the legacy connections.
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#4
pantherx12
I hope the colour scheme is less pastel.

I prefer subdued colour schemes or 1 colour with matched with black XD
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#5
VulkanBros
Hope they make a AMD chipset version also....
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#6
Fourstaff
by: FreedomEclipse
They are trying to compete with Asus's R.O.G. line of mobos. nothing wrong with that really
I thought the UD7 and UD9 series compete with the ROG? In terms of pricing, at least.
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#7
gumpty
by: Fourstaff
I thought the UD7 and UD9 series compete with the ROG? In terms of pricing, at least.
Yeah they do, but not in terms of branding or marketability.
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#8
Yellow&Nerdy?
Not really a fan of these type of boards. It's overloaded with features that the average enthusiast will never use and is overpriced. I just wan't an affordable board with good overclocking.
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#9
InnocentCriminal
Resident Grammar Amender
I'm looking forward to the unveiling in January. Gigabyte have finally listened to me about they're gaybo pastel colour schemes.

;P
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#10
aj28
by: Yellow&Nerdy?
Not really a fan of these type of boards. It's overloaded with features that the average enthusiast will never use and is overpriced. I just wan't an affordable board with good overclocking.
You mean you don't want to ProbeIt!?

Laughed so hard when I first saw that on a customer's ROG box. :laugh:
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#11
btarunr
Editor & Senior Moderator
by: Yellow&Nerdy?
Not really a fan of these type of boards. It's overloaded with features that the average enthusiast will never use and is overpriced. I just wan't an affordable board with good overclocking.
TweakIT/ProbeIT, EasyTune, EL33T, etc., aren't meant for skilled overclockers anyway. They're meant to make it easy for gamers (who want a high-end system to play PC games, but don't know squat about PC hardware) for "increasing system performance" (notice I didn't use the word "overclock"). Tinkering with the BIOS is a scary thing for them, and so they prefer software with pretty-looking user-interfaces, which give them that control, and also make them feel 1337.
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#13
tkpenalty
by: btarunr
TweakIT/ProbeIT, EasyTune, EL33T, etc., aren't meant for skilled overclockers anyway. They're meant to make it easy for gamers (who want a high-end system to play PC games, but don't know squat about PC hardware) for "increasing system performance" (notice I didn't use the word "overclock"). Tinkering with the BIOS is a scary thing for them, and so they prefer software with pretty-looking user-interfaces, which give them that control, and also make them feel 1337.
As an enthusiast I actually feel more scared using the software control...

I once had easy tune pump 1.4v through my Q9300..... scary.....
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#14
RejZoR
Besides, all the asian software looks like it came under hands of a kid with a MS Paint. Why do they always have to make everything ridiculously colorful with funky shapes, big buttons and all?
Is it so hard to make a Windows theme styled program that just does the job?
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#15
micropage7
by: Fourstaff
I thought the UD7 and UD9 series compete with the ROG? In terms of pricing, at least.
its been awhile that Gigabyte and Asus fight on board battle, its like Gigabyte challenge Asus again on new front :roll:
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#16
WarEagleAU
Bird of Prey
I second them doing the same thing for AMD, like Corsair does.
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#17
zAAm
by: RejZoR
Besides, all the asian software looks like it came under hands of a kid with a MS Paint. Why do they always have to make everything ridiculously colorful with funky shapes, big buttons and all?
Is it so hard to make a Windows theme styled program that just does the job?
At least Intel's version looks a lot better with the Control Center thingy, but I agree, I hate the bright colours these people put into their interfaces... I guess they need bright colours to keep the attention of the people who actually uses them? :laugh:
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#18
sixthseven
UD9's great... i competes with ROG well. I can hardly wait to see what's next asus ROG :toast:
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#19
FreedomEclipse
Crazy Dogmatic Bullsh!t!
by: tkpenalty
As an enthusiast I actually feel more scared using the software control...

I once had easy tune pump 1.4v through my Q9300..... scary.....
1.4v is fine - so long as the CPU is properly and well cooled IMO its 1.45v where you gotta worry as that will really eat into the operational lifespan of the processor
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#21
btarunr
Editor & Senior Moderator
Are those troll-faces under the Gigabyte logo?

Anyway, that looks like GA-P67A-UD7 box.
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#23
DonInKansas
by: RejZoR
Besides, all the asian software looks like it came under hands of a kid with a MS Paint. Why do they always have to make everything ridiculously colorful with funky shapes, big buttons and all?
Is it so hard to make a Windows theme styled program that just does the job?
It's because only noobs and kiddies use software control. :p
Posted on Reply
#25

P67 chipset?
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