Wednesday, October 19th 2011

AMD Appoints Mark Papermaster as Senior Vice President and Chief Technology Officer

AMD (NYSE: AMD) announced today that Mark Papermaster, 50, has joined as the company’s senior vice president and chief technology officer. He will report to President and Chief Executive Officer Rory Read and will oversee all of AMD’s engineering, research and development (R&D), and product development functions as the head of the newly-formed Technology and Engineering Group. Papermaster, who was most recently vice president of Silicon Engineering at Cisco, will be responsible for establishing and executing the company’s technology and product roadmaps, integrated hardware and software development, and overseeing the creation of all of AMD’s products.

The advanced research and development team led by Senior Vice President of Research and Development Chekib Akrout, as well as the engineering teams residing in AMD’s Products Group, will now report to Papermaster. Akrout, 53, will maintain responsibility for leading AMD’s processor core development as well as system-on-a-chip (SoC) design methodology. In recognition of his ongoing technical and management contributions, Akrout will continue serving on AMD’s senior leadership team responsible for key decision making and strategy setting.

“Mark’s appointment significantly strengthens AMD’s senior leadership,” Read said. “Mark has held substantial engineering roles for three of the technology industry’s most innovative companies. He is a proven winner who knows the industry, knows our customers and flat out knows technology.

“The newly-created technology and engineering group aligns all of AMD’s outstanding technical talent into a centralized team which will improve our time-to-market and help lift our execution across the board. Most importantly, this new organization accelerates our ability to consistently deliver on our customer commitments and help our customers win.”

At Cisco, Papermaster was responsible for the silicon strategy, architecture, and development for the company’s switching and routing businesses. Prior to Cisco, Papermaster served as Apple’s senior vice president of Devices Hardware Engineering responsible for the iPod and iPhone hardware development. He has also held a number of senior leadership roles at IBM, serving on the company’s Technical Leadership Team and overseeing development of key microprocessors and blade server technologies.

Papermaster has a bachelor’s degree in electrical engineering from The University of Texas at Austin and a master’s degree in electrical engineering from The University of Vermont. He is a member of the University of Texas Cockrell School of Engineering Advisory Board and the Juvenile Diabetes Research Foundation IT Advisory Committee. Papermaster will be based in Sunnyvale, California.
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27 Comments on AMD Appoints Mark Papermaster as Senior Vice President and Chief Technology Officer

by: HumanSmoke
Which presupposes a couple of points:
1. Globalfoundries can actually produce a "shit load" of Bulldozer CPU's in a time frame acceptable to OEM's, and..
2. AMD and successful marketing are as synonymous as Tahiti and alpine skiing. This is, after all a company that marketed it's top-of-the-line desktop CPU's using a comic book.
On that note bear in mind the FX-6100 is at $165 release price, the 1100T was a $265 part, there's plenty of price reduction in the 6-core as it a binned (cut-back) 8-core and are probably abundant considering yields. The best part is the FX-6100 is the same clock as the 1100T (8% less than its 8-core brethren), and it from all accounts aligns nicely with the 1100T (coincidence?). It’s not single thread "happy", but good enough for normal desktop work, while multi-thread and media encoding better than the X6 does and the X6 was the previous favorite and is showing similar power consumption. Though here's the "phenomenon" the 1100T is a 125W part, the FX-6100 is a 95W, while the FX-6100 has a maximum operating temperature of 70°C; (1100T 62°C) so sustaining in OC the FX-6100 I’d say it has better headroom.

While not a “light-year” better than the 1100T, a darn nice OEM offering at such volume pricing. It would be interesting that if AMD releases “lighten mobo” with an OEM discrete 28Nm card, in December which I'm sure is doable. Ivy Bridge would single-thread fast, but saddled with "GMA Craphics" not much for equilibrium, while would Intel vie on price. The balance of FX-6100 and Southern Islands, and low cost mobo is enticing, evoking the game plan they have APU’s for low end, and this for the discerning performance buyer... they don’t IGP anymore.
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Another thought... APU uses the regular mobo ram, Right? What if AMD was able to have a discrete card with little or no on-board GDDR, a light mobo could be really curtailed, doesn’t need VGA/HDMI, the backing plate would have USB and audio. Isn't memory controller, all contained in the Bulldozer chip at this point? A super cost effective mobo and discrete graphics, while much reduced power from both those parts. Would transferring the workload to Bulldozer cause it to jump that much in efficiency it might already be powering some of this? OEM's could install 8Gb (cheap) and handle all the workload. While the PCI-E slot is the same, so if you want an upgrade you can with a card with 1Gb on-board or whatever. Just imagine graphics of say HD5670 level and not even pulling 40W under a load, and a simple heatsink.
I originally thought this as a answer high-end Laptops, but OEM mini-towers make sense.

I'm a dreamer (Steve Jobs type) I know. :toast:
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