Wednesday, March 21st 2012

MSI GeForce GTX 680 Listed for 492€

It looks like murmurs about the $499 (excl. taxes) price-tag of GeForce GTX 680 have more than an element of truth in them, after all. European retailer PC Components listed an MSI-branded GeForce GTX 680 graphics card (model: N680GTX-PM2D2GD5) for 492€ (including VAT), and 416.95€ (excluding VAT). This reinforces the theory of a US $499 (excluding taxes) price-tag (including taxes price varies significantly between states and other US territories).

The listing also reveals the box-art of MSI's card, and various other features of the GeForce GTX 680, such as NVIDIA GPU Boost Technology, NVIDIA 3D Vision Surround (with the ability to connect all three displays to a single graphics card), clock speeds of 1006 MHz (core) 1056 MHz (boost), 1502 MHz (6.00 GHz GDDR5 effective memory), 2 GB memory, and 195W TDP.

Find the listing here.
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33 Comments on MSI GeForce GTX 680 Listed for 492€

#1
MxPhenom 216
Corsair Fanboy
Nice! nvidia has a winner on their hands!
Posted on Reply
#2
Rahmat Sofyan
492.00 EUR = 649.116 USD
416.95 EUR = 550.206 USD

maybe closely to $549 price tag.
Posted on Reply
#3
erocker
So, do these cards release tomorrow?
Posted on Reply
#4
Anath
by: Rahmat Sofyan
492.00 EUR = 649.116 USD
416.95 EUR = 550.206 USD

maybe closely to $549 price tag.
This is exactly what i was thinking. Maybe btarunr didnt check the current exchange rates :slap:.
Posted on Reply
#5
punani
by: erocker
So, do these cards release tomorrow?
Jup, also heard their gonna have a release party at (translated link) Webhallen in Stockholm.
Posted on Reply
#6
MxPhenom 216
Corsair Fanboy
by: erocker
So, do these cards release tomorrow?
yeah and i think the reviews release tonight :)
Posted on Reply
#7
NHKS
card length is 270mm (maybe its rounded off) is abt 3mm more than GTX580 @ 267mm.. not that I am concerned abt it :P

Site reads..
Technology Support
•DirectX 11

so i guess its confirmed.. DX11 & not 11.1 .. again, i not concerned :D
Posted on Reply
#8
btarunr
Editor & Senior Moderator
by: Anath
This is exactly what i was thinking. Maybe btarunr didnt check the current exchange rates :slap:.
Google $1=1€ :slap:

Dollar-Euro exchange-rates based determination of prices both-ways (for American goods sold in Europe) went out of the window years ago.
Posted on Reply
#9
Casecutter
416.95 euros = 550.3323 US dollars today when googled?
Posted on Reply
#10
Anath
by: btarunr
Google $1=1€ :slap:

Dollar-Euro exchange-rates based determination of prices both-ways (for American goods sold in Europe) went out of the window years ago.
It may have been reduced but it isnt 1:1
Posted on Reply
#11
punani
by: Anath
It may have been reduced but it isnt 1:1
Current exchange rate:

1€ = $1.3202
$1 = ~0.75€

Euroinvestor
Posted on Reply
#12
Anath
by: punani
Current exchange rate:

1€ = $1.3202
$1 = ~0.75€

Euroinvestor
exactly my point. thank you.
Posted on Reply
#13
btarunr
Editor & Senior Moderator
On average, European buyers [are made to] overpay 10% over American buyers. For example, ASUS GTX 580 DCU2 goes for 372.03 € (US $491.04) excluding VAT on European PCComponents.com, the same exact SKU on American Newegg.com goes for US $429.99 (325.7€) excluding taxes. Refer to both European and American price-aggregators if you want to see my point getting reinforced.

GTX 680 is hence looking more at a US $499 (excl taxes) price than $549 (excl taxes) price. It's not exactly 1:1, but the pricing differences between the two markets supports the US $499 price theory.
Posted on Reply
#15
Completely Bonkers
Another way of looking at the price issue - is that in the US - markets are generally more competitive and also distribution and sales costs are lower - compared to the fragmented markets in Europe. (Rental costs higher than US, labour and social costs of warehousing and sales staff, multiple customs & taxation systems, barriers to movement across countries, overly complex accounting systems requiring more staff etc. etc.)

There is one extra layer of middle-man in Europe, adding the 10%. Note that this is not profit... just the cost of inefficient markets.
Posted on Reply
#16
Crap Daddy
Probably some of you don't know how much computer parts cost in Europe. Usually it's 1 Euro = 1 dollar, some places worse some places better. Think of the parity Steam employs for games sold in Euros and US$. Also saw a leak about an Asus card pre-order in US and it was something like 532. We can safely assume that NV recommended price is 500$. This means (price) war.
Posted on Reply
#17
Benetanegia
The HD7970 sold for 550€ to 650€ at launch here in Spain.
Posted on Reply
#18
happita
If this debuts @ $499, then praise to Nvidia. They will finally become competitive on the price/performance front on a new-generation of cards in the high-end segment :toast:
Posted on Reply
#19
Salsoolo
what makes me laugh is that every time i see those pre-release listings, the op talks like he has no idea about the features, like tpu doesnt have a review sample since 2 weeks
Posted on Reply
#20
Anath
by: Benetanegia
The HD7970 sold for 550€ to 650€ at launch here in Spain.
This is what I am saying...when I was in Germany last month a 565€ which cost about $565 right now. So if that's what you are saying then ok I misunderstood you and that's my fault. I was thinking you were saying with the conversion rate it would only cost an american going over seas $565.

I am still very skeptical that the price will be $499. I see these being released at $550.
Posted on Reply
#21
MxPhenom 216
Corsair Fanboy
by: Salsoolo
what makes me laugh is that every time i see those pre-release listings, the op talks like he has no idea about the features, like tpu doesnt have a review sample since 2 weeks
what? :confused: :confused: :confused: :confused: :confused:
Posted on Reply
#22
15th Warlock
by: Rahmat Sofyan
492.00 EUR = 649.116 USD
416.95 EUR = 550.206 USD

maybe closely to $549 price tag.
Electronic manufacturers are used to charge people in Europe higher prices than in America, they usually don't utilize current conversion rates to convert $ to € or £ when selling stuff over there, they just charge the exact same MSRP than in America or just a little lower price, for instance a card that sells for $499 here in the us will usually retail for €499 or a little lower price in europe, same for consoles.

This is a known problem and has been going on for years, ppl call it the "Europe tax" same as in Canada and Australia, retailers are used to selling stuff for a higher price in those countries than in the US even if CDN$ and AUS$ are worth more than US$ considering conversion factors or current exchange rates.

Having said that, here's hoping Nvidia prices their cards to sell here in the US, I'll get a couple of 680s as soon as they release here.
EDIT: Crap Daddy explained it better in the previous page, didn't read his post until after I posted this :)
Posted on Reply
#24
Rahmat Sofyan
hey guess what, I've trying to compare some HD7970 price from pccomponentes.com and ncix.com and this the result

Left pccomponentes.com and Rigth ncix.com

Asus Radeon HD 7970 DirectCU II 3GB GDDR5 - 533 € : $609.99
XFX Radeon HD 7970 Black Edition Dual Fan 3GB GDDR5 - 499 € : $569.99
XFX Radeon HD 7970 Black Edition 3GB GDDR5 - 509 € : $579.99

the difference is almost always $70, and based on this



what do you think?
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