Thursday, May 3rd 2012

EVGA Launches its GeForce GTX 690

EVGA kicked off its GeForce GTX 690 lineup with two models: the GTX 690 reference design (04G-P4-2690-KR), and the GTX 690 Signature Edition (04G-P4-2692-KR). Priced at US $999.99, the reference design package has everything necessary including fancy PCI-E power adapters, and case stickers. The card sticks to NVIDIA reference clock speeds of 915/1019/6008 MHz (core base/core boost/memory effective). The Signature Edition, on the other hand, charges a $50 premium for an EVGA-branded T-shirt and mousepad. The reference design is available on EVGA online store, while the Signature Edition is up for pre-order, at US $1,049.
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32 Comments on EVGA Launches its GeForce GTX 690

#1
AthlonX2
HyperVtX™
really? reference? they didnt change anything
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#2
atikkur
why you would change anything, it already $999
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#3
AthlonX2
HyperVtX™
I would have figured EVGA of all companies would change the shroud colors or something
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#4
D007
Prices are insulting imo.. This is just getting more and more ridiculous.. I guess I'm waiting, for big drops..
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#5
Lionheart
Same cooler as the GTX 590, air comes out back and front?

Looks awesome BTW :)
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#6
hhumas
when will it be on newegg ?
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#7
Kreij
Senior Monkey Moderator
I found one on e-bay !!!


$40 shipping too. lulz
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#9
jsfitz54
No stock at EVGA or Newegg. 690 or 680.

These "Press" releases don't mean anything.

Just imagine going to an Auto dealer and all they have is pictures of cars and no cars to sell.

BAD business model.
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#11
THE_EGG
by: jsfitz54
No stock at EVGA or Newegg. 690 or 680.

These "Press" releases don't mean anything.

Just imagine going to an Auto dealer and all they have is pictures of cars and no cars to sell.

BAD business model.
Achem, VW Polo GTI in Australia once had a ~18month waiting list. VW could not keep up the supply to Australia. From memory I think it has reduced to around ~12months.
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#12
jsfitz54
by: THE_EGG
Achem, VW Polo GTI in Australia once had a ~18month waiting list. VW could not keep up the supply to Australia. From memory I think it has reduced to around ~12months.
Yes, but by then I've lost interest and after 12-18 months NEW models are out.

If it's not tangible it's worthless.

Let me sell you some ideas!
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#13
Zakin
Dunno why anyone is surprised EVGA didn't change anything, I've found their fair share of cards have gotten less and less innovative. The last time I'd even contemplate buying EVGA's overpriced line ups was back in the GTX 200 days. Now it just seems better to go with a MSI or Asus to be totally honest.
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#14
Kreij
Senior Monkey Moderator
by: THE_EGG
I LOVE how it says $5 back on first Bill-Me-Later purchase...especially of a product worth over $2000.
I know .... lol

But think about it.
If this dude got hold of 4 cards for $1K each and can sell 2 for $2k, he ends up with free quad-sli for his rig. :pimp:
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#15
THE_EGG
by: jsfitz54
Yes, but by then I've lost interest and after 12-18 months NEW models are out.

If it's not tangible it's worthless.

Let me sell you some ideas!
Nah man I see your point, especially with PC hardware. I wouldn't wait 18months for a Polo GTI, maybe a customised Porsche GT2RS but that really would not age anywhere near as bad as a Polo GTI let alone PC hardware.
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#16
Kreij
Senior Monkey Moderator
Waiting a few months for that custom Lambourghini Diablo is not the same as waiting for a 6xx series video card. :laugh:
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#17
babash*t
All look the same, they didn't even bother slapping on a small sticker with the EVGA logo
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#18
johnnyfiive
You buy EVGA for their support and warranty. Its launch day, EVGA will have some sort of 690 with their own changes eventually. Just like their other 680 SKUs.
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#19
avatar_raq
I was hoping for an included back-plate.
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#20
u2konline
So let me see if i understand this. All GTX 690's look the damn same even tho from different companies. Not only that, some brands like evga with the same design cost about 50 bucks more with the same specs.

LMFAO AHAHAHAHAAHHAH what a waste of money.
I am happy with my GTX 550ti :, that only cost me 150 and i can run pretty much any game at max settings at 1600x900 with FXAA enable :)
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#21
MxPhenom 216
Corsair Fanboy
they are all same because they are REFERENCE! you guys are ridiculous. Why would they change anything the shroud is metal and looks sexy as hell already
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#22
D007
by: D007
Prices are insulting imo.. This is just getting more and more ridiculous.. I guess I'm waiting, for big drops..
Karma or what? My gpu just died so I'm buying a 680... I shouldda kept my big mouth shut.. lol
:slap:
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#24
Mindweaver
Moderato®™
Newegg price gouging a little? Oh and look it's out of stock... :banghead::banghead:

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#25
Kreij
Senior Monkey Moderator
Every single 680 is OOS at the egg too.
No wonder people who got one are asking well over MSRP.
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