Thursday, May 31st 2012

GeForce GTX 680 A Sellout Success: NVIDIA

NVIDIA's flagship single-GPU graphics card, the GeForce GTX 680, achieved performance leadership over AMD's Radeon HD 7970, and forced a price-cut, however, a section of the community feels that availability is an issue with it. According to NVIDIA, availability is attributed to sales, and not lack of volumes. At an annual investors' meeting with the company's top-brass, NVIDIA released a slide which depicts GeForce GTX 680 as having 60% higher sales than GeForce GTX 580, six weeks following their respective launches.

There is one cosmetic inaccuracy in the graph, though. GeForce GTX 680 and GTX 580 are labeled "GT". One inference that can be drawn out of the graph is that NVIDIA is seeing some success in putting the 28 nm silicon fabrication process to use, despite the GTX 680 being one of the first chips built on it. In comparison, the GTX 580 arrived when the 40 nm process achieved a higher level of maturity. There seems to be a genuinely high demand for the GTX 680.

Source: PC Perspective
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65 Comments on GeForce GTX 680 A Sellout Success: NVIDIA

#1
Xzibit
by: TheMailMan78
Its a moot point now.....I know. I was saying to BEGIN WITH it was a lack of time at the fab. Not any issues with the fab itself as Benetanegia suggested.
It was always a moot point.

AMD had priority in Q4'11 & in Q1'12 TSMC was just finishing up production of the wafer it had ordered.

Nvidia is just reacting to AMD launch found itself unable to purchase wafers and get them produced in time. The rest of the 600 line was suppose to be launched before June in late May 650, 660 & 660 Ti. Now its been pushed down the road because they were not able to buy wafers at the price they wanted to produce the product.

You cant blame anyone beside Nvidia. Its like standing in line at the buffet and saying I want to hold my spot here until the food prices come down to my liking and expecting everyone else to revolve around you.

Nvidia has been re-active to AMD this cycle and some moves have paid off and others not so much.
Posted on Reply
#2
ocre
gtx680

http://www.tigerdirect.com/applications/SearchTools/search.asp?keywords=gtx+680

http://www.amazon.com/s/ref=nb_sb_noss_2?url=search-alias%3Daps&field-keywords=gtx680&tag=tec06d-20

http://www.superbiiz.com/detail.php?name=MSI-GTX680

http://www.compusa.com/applications/SearchTools/search.asp?keywords=gtx+680


for all those who say they cant get one or they dont exist!!!! plenty all over.

it seems like there are plenty of gtx680s at etails in the USA.

But i guess that most of these ppl complaining :cry: dont want a 680, they just want to talk crap. I guess if it makes them feel better about themselves then............poor things
Posted on Reply
#3
Casecutter
GK106 yields lot's of "usable variants" so yes wafer yield is good, just at first the GTX680 were hard to get out of the wafer. If you where to say Tahiti wafer has yield issues, that means they're not getting a good chips as XT and Pro off the wafer, the mix it offers not enough XT's or chips that are less than the Pro variant. When Nvidia say yields are good that means (to them) that they'll have "product variants" based on what they harvest from that wafer. While the problem was Nvidia either didn't ask for enough starts or get into the production queue with TSMC soon enough, or didn't have enough wafer starts to fulfill the demand for what they harvested for 680's (probably both). AMD had priority because they had a timeline that was on track and got their orders in as normal product planning.

As to that chart I would think that shows the chips they deliver to AIB, not in retail but its all relative, but 4 weeks back. The real consideration is after the 480, which sold ok even with its power issues, most either had the upgrade, the 580 wasn't earth shattering better other than power, while the economy was in a dive. Then consider Nvidia had 480's in the channel to sell-off, so yes Nvidia didn't ask for or move a bunch of 580's in those first weeks, and now they flip it to their advantage. 60% increase is not big if their Y-Axis is in ”hundreds”, though saying the initially release was a thousand and those are 1k increments. That means 6 week since launch (March 22) or May 3rd they had supplied something close to 7000 units to AIB's. Do the math if the 580's are at 4200 units; +60% is 6720 680's. We are now 4 weeks since that so how long does it take to get board made, package, and into retail? We need to know how many 6970 AMD has sold to get perspective.

Not to say the demand wasn't there and they weren't disappearing like "spit in the Sahara" I think they now have got the channel full, and with a 670 able to supply 98% of the ”enthusiast” there will be GTX 680's filling on shelves for those feeling it's worth anteing up. It's now a case of a little too late to capitalize, but it was always just intended to be a "Halo" product.
Posted on Reply
#4
Xzibit
by: ocre
But i guess that most of these ppl complaining :cry: dont want a 680, they just want to talk crap. I guess if it makes them feel better about themselves then............poor things
I love that statement

I guess around 60-70% of the investors Jen-Hsun Huang deals with on a monthly basis like talking crap to him :laugh:

Its never a good sign when rating agencies put a Hold on your stock and investors ask you what wrong with your product supply and you have to answer them that you dont expect production restraints to ease up by the end of the year cause you cant purchase wafers at the price you wanted.

Dam those shit talking investors who want answers to why you keep loosing money.:banghead:
Posted on Reply
#5
HumanSmoke
by: Xzibit
I love that statement
I guess around 60-70% of the investors Jen-Hsun Huang deals with on a monthly basis like talking crap to him :laugh:
Its never a good sign when rating agencies put a Hold on your stock and investors ask you what wrong with your product supply and you have to answer them that you dont expect production restraints to ease up by the end of the year cause you cant purchase wafers at the price you wanted.
Dam those shit talking investors who want answers to why you keep loosing money.:banghead:
There's more to Nvidia than the GTX 680...or do you really believe that Nvidia rises or falls on the strength of one SKU ? You've no more insight than the ill informed Intelitrolls who forecast the death of AMD on the basis of a lacklustre FX-8150
Get a grip.
Posted on Reply
#6
Xzibit
by: HumanSmoke
There's more to Nvidia than the GTX 680...or do you really believe that Nvidia rises or falls on the strength of one SKU ? You've no more insight than the ill informed Intelitrolls who forecast the death of AMD on the basis of a lacklustre FX-8150
Get a grip.
I dont think we are talking about a single sku being the rise and fall of Nvidia. Your missing perspective to a window frame as to the original posters link to a Investor prop slide and his follow up question to an Nvidia rep for a clarification.

Like he said in his podcast they wont provide hard numbers so measuring the 6 week time frame on its stock performance is a reasonable alternative.


Maybe I am ill-informed since I havent heard about the AMD death thing.

Although last year Nvidia could have died if Microsoft pick up its option to purchase it for 3.4. Nvidia wanted more and Microsoft didnt think it was worth it after 3 rounds of talks.
Posted on Reply
#7
HumanSmoke
by: Xzibit
I dont think we are talking about a single sku being the rise and fall of Nvidia. Your missing perspective to a window frame as to the original posters..yada yada
Bollocks.
You quoted ocre's post about GTX 680 availability...and used it to segue into your own financial analysis posting. If you were referencing the OP, then quote the OP, and not use someone elses posting as an excuse to showcase your supposed acumen.

As for the supposed "three rounds of talks" between MS and Nvidia...
by: Xzibit
Although last year Nvidia could have died if Microsoft pick up its option to purchase it for 3.4
Xzibit's guide to math ? 1 + 1 = Potato
I seem to remember people noticing a clause in a quarterly earnings report, and inferring very much from very little.
by: Xzibit
...Nvidia wanted more and Microsoft didnt think it was worth it after 3 rounds of talks.
Let me guess; You're either Steve Ballmer, or an asshat. Steve could probably post a link, whereas an asshat would just move on to some other nonsense.
So, Feel free to to post a link- preferably with something relevant about GTX 680 sales, since this thread is supposed to be about sales of the GTX 680.
Posted on Reply
#8
Benetanegia
by: TheMailMan78
Its a moot point now.....I know. I was saying to BEGIN WITH it was a lack of time at the fab. Not any issues with the fab itself as Benetanegia suggested.
I didn't suggest any problem, just that TSMC does not have enough wafer starts, so Nvidia didn't get too many of them, just like everyone else. I don't know if AMD had any notorious preference and I don't actually think so.

This is just a game of supply and demand, and not only applies to GK104. When demand exceeds supply there's going to be shortage, I don't know why anyone makes any other analisys than this one.

Nvidia released GK107 at the same time and has dozens of design wins for it, just take a look around and see how many of them there are. And GK107 is only 1/3rd the size of GK104, it's not like it is 20 times smaller... but the volume needed to supply the OEM market is much much bigger then the gaming GPU crowd, we are talking an order of magnitude here at least, so the chip being 3x smaller is of little conseqence, and in a wafer start constrained situation, in order to be able to supply OEMs there's going to be even less wafers left for high end cards. As simple as that.

But we are missing the point anyway, they have shipped 60% more than GTX580 so while supply might be low comparatively, it's obvious that in absolute terms supply is better than back then or equal if we take the die size difference (GK104 vs GF110) into consideration. In any case it's not worse and there is no real problem.
Posted on Reply
#9
Xzibit
by: HumanSmoke
Bollocks.
You quoted ocre's post about GTX 680 availability...and used it to segue into your own financial analysis posting. If you were referencing the OP, then quote the OP, and not use someone elses posting as an excuse to showcase your supposed acumen.
Try reading.

I quoted Ocre as for the "complaining" as a general assumption to people who "talk crap". Its like hes never read a transcript of Q&A session with Nvidia especially a financial or investor report.

If your gonna try and comment on something atleast try to understand it first ;)
Posted on Reply
#10
HumanSmoke
by: humansmoke
let me guess; you're either steve ballmer, or an asshat. Steve could probably post a link, whereas an asshat would just move on to some other nonsense.
by: xzibit
try reading.i quoted ocre as for the "complaining"* as a general assumption to people who "talk crap". Its like hes never read a transcript of q&a session with nvidia especially a financial or investor report.if your gonna try and comment on something atleast try to understand it first ;)
qed

* Basic comprehension skillz. You don't have them. ocre was obviously referring to people bemoaning a lack of GTX 680 availability (and not the PR/marketspeak flamewar)...since, ya know they posted links to GTX 680's on sale. But yeah, whatever. Found those MS buyout of Nvidia links yet ? Your line of bullshit is so funny I'm thinking of using it as my sig. OK with you?
Posted on Reply
#11
Xzibit
by: HumanSmoke
qed

* Basic comprehension skillz. You don't have them. ocre was obviously referring to people bemoaning a lack of GTX 680 availability (and not the PR/marketspeak flamewar)...since, ya know they posted links to GTX 680's on sale. But yeah, whatever. Found those MS buyout of Nvidia links yet ? Your line of bullshit is so funny I'm thinking of using it as my sig. OK with you?
Wow, Dude try taking your own advise.

The whole premise of the OP is that its refering to GTC information and the Nvidia Investor report and the failure they cant produce any real numbers from Nvidia itself rather just that one butchered graph.:rolleyes:
I dont see how refering to how Q&A session are in that context isnt relivant. The Investors ask good question because they are investing 10s to 100s of thousand of dollars and to equate investors or members questioning as hatefull or fanboyism is extremely naive.

Something you have no problem with as it seams

Just looked up your post and sure you can use it as your sig when ever your over on AMD threads being all butt hurt people dont like Nvidia more ;)

Trolled again. :respect:
Posted on Reply
#12
theo2021
not the performance but the time

the gtx 680 was released at about a year after the release of the 580 but the 580 was released a couple of months after 480! So ,many people just got the 480 or other 400 series so they didn't want the 580 but many had bought a graphics card some wile ago and wanted the 680 now!
Posted on Reply
#13
TheHunter
meh, like one said mid-range dressed as high end.. And now they're acting all mighty, pfft ripoff.

GK110 will be that worthy ripoff. :)
Posted on Reply
#14
fullhd99
NOT FAIR COMPARISON BECAUSE GTX 580 STILL FERMI NOT MUCH DIFFERENT FROM GTX 480
SHOULD COMPARE THE GTX 680 vs GTX 480
Posted on Reply
#15
blibba
by: fullhd99
NOT FAIR COMPARISON BECAUSE GTX 580 STILL FERMI NOT MUCH DIFFERENT FROM GTX 480
SHOULD COMPARE THE GTX 680 vs GTX 480
The difference would be much bigger, if we were comparing what the interpretation says we're comparing.

Actually though, like I said, the graph is of units sold out, not of units sold.

Also, caps lock, no.
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