Friday, June 29th 2012

Battlefield 3 Premium Sells Over 800K Since Launch

While many scoffed at Battlefield 3's late-arriving competitor to Call of Duty Elite, it seems to have worked quite splendidly for the publisher. More than 800,000 players have signed up for Premium in its first two weeks of availability, EA Games' Patrick Soderlund revealed. Although Premium less a "service" like Elite and more of a DLC Season Pass, the $50 asking price does include a lot of content. Namely, Premium includes access to over $75 worth of content, making it a "value" for hardcore fans of the series. Speaking to USA Today, Soderlund said that "we are very pleased with the performance so far." When asked if this strategy is something EA will pursue with future games, he said: "We're actually only two weeks into it, so it's a little early to tell how this is going to pay off. It certainly it looks very promising right now."

Call of Duty Elite currently has over two million paying subscribers, a number which took about six months to reach.

Source: Shacknews
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69 Comments on Battlefield 3 Premium Sells Over 800K Since Launch

#1
hhumas
shocking ,............ i am buying today
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#2
Zakin
I didn't honestly have much of an issue with EA before this, because the BC2 DLC was at least worth it, but now I'm buying 50 dollar DLC for a couple of map packs one of which I got before this even existed. At least if Origin puts it on deal I'll buy it, else wise good joke guys, I got more content out of the initial 40 bucks I got BF3 for.
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#3
Jurassic1024
I bought BF3 at midnight on release day, but I prefer to buy the DLC one at a time. I'm currently waiting for my bank to transfer the funds for Close Quarters to my PayPal account.

The new knife doesn't interest me, playing with devs doesn't interest me, Premium specific dog tags don't interest me, and the recently announced Double XP for a WEEK certainly doesn't interest me. Aside from saving a whole $10 by buying Premium, (Karkand is free to anyone with a copy of BF3 now, and the price of Premium doesn't change no matter how many DLC's you've bought already), the rest of the perks are useless to me.

I am glad that they are at almost half of what CoD's Elite service has raked in, in much less than half the time though. F*** CoD!

See you on the Battlefield! Best FPS ever, but f*** Premium... IMO.
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#4
MT Alex
by: Jurassic1024
The new knife doesn't interest me, playing with devs doesn't interest me, Premium specific dog tags don't interest me, and the recently announced Double XP for a WEEK certainly doesn't interest me. Aside from saving a whole $10 by buying Premium, (Karkand is free to anyone with a copy of BF3 now, and the price of Premium doesn't change no matter how many DLC's you've bought already), the rest of the perks are useless to me.
You know that you get to play the expansions 2 weeks earlier than the unwashed, and get a preference in the server queues, right? Most of us have already played the hell out of CQ.
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#5
TheMailMan78
Big Member
by: Jurassic1024
I bought BF3 at midnight on release day, but I prefer to buy the DLC one at a time. I'm currently waiting for my bank to transfer the funds for Close Quarters to my PayPal account.

The new knife doesn't interest me, playing with devs doesn't interest me, Premium specific dog tags don't interest me, and the recently announced Double XP for a WEEK certainly doesn't interest me. Aside from saving a whole $10 by buying Premium, (Karkand is free to anyone with a copy of BF3 now, and the price of Premium doesn't change no matter how many DLC's you've bought already), the rest of the perks are useless to me.

I am glad that they are at almost half of what CoD's Elite service has raked in, in much less than half the time though. F*** CoD!

See you on the Battlefield! Best FPS ever, but f*** Premium... IMO.
Its way cheaper to buy Premium then to buy the DLC separate.

by: Zakin
I didn't honestly have much of an issue with EA before this, because the BC2 DLC was at least worth it, but now I'm buying 50 dollar DLC for a couple of map packs one of which I got before this even existed. At least if Origin puts it on deal I'll buy it, else wise good joke guys, I got more content out of the initial 40 bucks I got BF3 for.
By the time Premium is "done" you will have more content in DLC then you have in vanilla BF3.
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#6
Wrigleyvillain
PTFO or GTFO
One of my fave perks is the Double XP and we get a whole week starting Monday. :)
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#7
random
This is imo how premium services should be done and it helps knowing each DLC gives us all new maps, guns and vehicles and actually gives a different spin on the game ... I don't see myself hating EA at all unfortunately as BF3 is still uniquely an awesome game. But yeah, this is intended for fans only so its not a surprise some people would rather wait 2 weeks more to play a DLC and shell out more money OT as they don't play the game as much.
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#8
rpsgc
by: MT Alex
You know that you get to play the expansions 2 weeks earlier than the unwashed, and get a preference in the server queues, right?
Unwashed?


Wow, arrogant much?
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#9
Hilux SSRG
by: Zakin
I'm buying 50 dollar DLC for a couple of map packs one of which I got before this even existed. At least if Origin puts it on deal I'll buy it, else wise good joke guys, I got more content out of the initial 40 bucks I got BF3 for.
I feel the same way. No need to prepay for non-existant stuff and/or dlc that may not be of interest. I bought BF3 and Karkand seperately on sale and I'm sure EA will run another sale for CQ and whatever comes out of the pipe.
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#10
Finners
I was never going to buy Premium as im against DLC, but at 200+ hours played on BF3 i saw premium for £18 and i folded.

I'll play CQ if im bored and have no clan mates to play with but mainly waiting for the other DLC packs with the large scale maps.

BF has defiantly gone the way of CoD and just charging for maps, at least BFBC2 Vietnam felt very different from the original
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#11
EarthDog
by: Zakin
I didn't honestly have much of an issue with EA before this, because the BC2 DLC was at least worth it, but now I'm buying 50 dollar DLC for a couple of map packs one of which I got before this even existed. At least if Origin puts it on deal I'll buy it, else wise good joke guys, I got more content out of the initial 40 bucks I got BF3 for.
There are four total, one of which you already have. Once all packs are out, you have MORE than double the maps vs when you started. Seems like a fair deal to me. Not to mention double XP if you care, it costs less than buying individually... What did I miss? :confused:

EDIT: I see TMM said the same thing above. :)
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#12
Hayder_Master
i miss bad company 2, i will wait with this crap until BC3 i guess
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#13
AlienIsGOD
by: EarthDog
There are four total, one of which you already have.
5 total. B2K, CQ, Armored Kill, Aftermath, and End Game

O and unwashed FTW!
Posted on Reply
#14
Zakin
by: EarthDog
There are four total, one of which you already have. Once all packs are out, you have MORE than double the maps vs when you started. Seems like a fair deal to me. Not to mention double XP if you care, it costs less than buying individually... What did I miss? :confused:

EDIT: I see TMM said the same thing above. :)
To be fair, my initial comparison was bad, BF3's maps that came with the game were both atrocious and very few. But I've stopped playing the game as of a few weeks ago regardless, great game but can't get my head around a few things they've changed recently. Like I said I'll buy this just like I bought Karkand, after it goes on deal. 15 dollars for Karkand was already bad enough, even if they were great maps. Also as I said, I got BF3 for just thirty-eight bucks or so I believe, fifty dollars for a bunch of map packs just seems greedy compared.
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#15
AlienIsGOD
by: rpsgc
I got BF3 for just thirty-eight bucks or so I believe, fifty dollars for a bunch of map packs just seems greedy compared.
i got mine for 29.99 on the 1st 1/2 price sale. IMO buying Premium, even moreso if u got bf3 for a deal is a no brainer. Its not just maps, there is new vehicles in AK and the perks and content drops are just icing on the cake.
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#16
Dj-ElectriC
I got mine for free :D
did pay for premium though...
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#17
Jurassic1024
by: MT Alex
You know that you get to play the expansions 2 weeks earlier than the unwashed, and get a preference in the server queues, right? Most of us have already played the hell out of CQ.
I don't care about getting it early because that means playing with fewer people, and I've never had issues with queues. *knock on wood*
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#18
Jurassic1024
by: TheMailMan78
Its way cheaper to buy Premium then to buy the DLC separate.



By the time Premium is "done" you will have more content in DLC then you have in vanilla BF3.
$10 is "way cheaper"? LMAO. Maybe where you live.

I can still buy them all, and plan to as long as i'm still intetested in the game. If i stop playing after the next two DLC's, for example, I'll actually be saving money not buying premium. :;
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#19
Krnt
I live in Panama and I can't get my Premium due to Origin using euros, and we use US dollars here, not even EA game cards are available here!:shadedshu
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#20
aayman_farzand
Got mine on a sale in the Indian store for ~$26. Well worth it for me, even though I didn't play the game since lol
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#21
MT Alex
by: rpsgc
Unwashed?


Wow, arrogant much?
Do you miss the point often?

Or, translated into your strange interweb speak:

Miss the point much?
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#22
Easy Rhino
Linux Advocate
it amazes me how much money people are willing to drop on certain franchise games. price used to be a pretty hefty deterrent but now a-days people seem to jump at the chance to drop their money.
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#23
tacosRcool
I'm one of the cool people who became "premium"
Also I see many people I play have premium as well
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#24
Zen_
I'm glad BC2 was my first and last game in the BF franchise. Mostly clueless idiots playing, laughable anti-cheat, they closed down their forum, and now they are essentially making you buy a load of DLC to keep playing? Nope.
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#25
cadaveca
My name is Dave
by: Easy Rhino
it amazes me how much money people are willing to drop on certain franchise games. price used to be a pretty hefty deterrent but now a-days people seem to jump at the chance to drop their money.
With everything else in life costing so much more than it used to, but games staying at relatively the same price, I can understand it.


$50 for a PC game has been the norm for hmm..5-6 years?


Can you even go to movie and buy popcorn for that cost?

A lot of people will get hundreds of hours out of the $50, vs a couple at the theatre for the same cost...
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