Tuesday, August 7th 2012

AMD Launches First-Ever AMD FirePro APU

Today AMD launched the AMD FirePro A300 Series Accelerated Processing Unit (APU) for entry-level and mainstream desktop workstations. Featuring AMD Eyefinity multi-display technology, the new AMD FirePro A300 Series APUs are designed for users who demand a high-performance computing platform to power their computer-aided design, and media and entertainment (M&E) workflows. The new AMD FirePro A300 Series APUs combine industry-certified performance and reliability for professional applications with world-class 24-hour customer support, delivering highly-tuned performance and robust feature support across a range of professional applications and tools.

“Design professionals demand workstation-class tools that enable productivity and flexibility in their workflow, and the AMD FirePro A300 Series APUs enable workstation integrators and OEMs an exciting new computing platform on which to design and build powerful, entry-level desktop workstation configurations that deliver unbeatable value for CAD and M&E workflows,” said Matt Skynner, corporate vice president and general manager of AMD Graphics. “The AMD FirePro A300 Series APUs combines AMD FirePro graphics technology with advanced CPU technology, delivering incredible compute performance, refined design flexibility and outstanding efficiency.”

The Edge You Crave
AMD FirePro A300 Series APUs are the first single-chip processors capable of delivering the workstation-class visual computing performance required for today’s advanced professional design workflows. The introduction of AMD FirePro A300 Series APUs offers OEMs and workstation integrators (WSIs) greater design flexibility, enabling new workstation designs that help save space, are energy efficient, and have low heat and noise levels without compromising true workstation-class performance and reliability.

The Performance You Demand
AMD FirePro A300 Series APUs deliver incredible performance for the entry-level and mainstream workstation segments, providing a perfect blend of CPU and GPU performance and industry-leading features to keep design professionals efficient:
  • Support for AMD Eyefinity Technology for enhanced efficiency and immersive, multi-monitor productivity;
  • AMD Turbo Core technology, where CPU and GPU performance are dynamically scaled depending on workload demands, effectively providing a more responsive experience;
  • Support for horizontal display resolutions up to 10,240 x 1600 pixels, enabling large desktop spaces across multiple high-resolution display devices for advanced multitasking1;
  • Support for Discrete Compute Offload (DCO), allowing additional compute capability by using discrete AMD FirePro GPUs in parallel with APU graphics for extended GPGPU performance;
  • 30-bit color support to enable breathtaking image and color fidelity for advanced workflows such as color correction and image processing when using displays capable of 10-bit-per-channel operation;
  • Dedicated UVD (universal video decoder/VCE, or video CODEC engine) media encoding hardware for faster “fixed function” GPU processing of H.264/MPEG4 files and other motion media formats when using compatible software, to free up CPU resources for other tasks
The Reliability You Deserve
AMD prides itself on maintaining high standards of internal quality control to help ensure unbeatable end-user experiences. To that end, AMD FirePro A300 Series APUs deliver comprehensive application compatibility and technical support to provide users with the reliability they deserve.

AMD FirePro A300 Series APUs are vigorously tested and certified for reliability and compatibility with a wide range of professional applications. All AMD FirePro A300 Series APUs are powered by AMD Catalyst Pro software, enabling application performance and compatibility with ISV-certified software and optimized performance for CAD and M&E applications. The AMD FirePro graphics ISV Alliances team maintains very close collaboration with dozens of ISVs to ensure alignment for product and driver updates.

Pricing and Availability
The AMD FirePro A300 Series APUs will be available in systems from a number of workstation integrators starting in August of 2012.



Presentation:
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24 Comments on AMD Launches First-Ever AMD FirePro APU

#2
btarunr
Editor & Senior Moderator
Looks socket FM2 to me. No wonder the first few batches of these chips will be available through pre-built machines only.
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#3
btarunr
Editor & Senior Moderator
Added slides from presentation.
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#4
Nihilus
Very enticing! Firepro name has such a cool factor. For that reason I used to always buy the xeons instead of the regular intels. Hope these won't have Firepro pricin, though. Will this be similiar to an a8-3870k?
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#5
btarunr
Editor & Senior Moderator
by: Nihilus
Very enticing! Firepro name has such a cool factor. For that reason I used to always buy the xeons instead of the regular intels. Hope these won't have Firepro pricin, though. Will this be similiar to an a8-3870k?
The A320 looks similarly spec'd to A10-5800K. I expect its price to be around $400.
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#7
Fourstaff
Very Very Very .... not interested.

If you honestly need FirePro, I doubt APU's performance will be enough for you. Very niche product, unless AMD can prove me wrong.
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#8
HalfAHertz
by: Fourstaff
Very Very Very .... not interested.

If you honestly need FirePro, I doubt APU's performance will be enough for you. Very niche product, unless AMD can prove me wrong.
It's more than enough for 2d cad work. Might be lacking for 3d tho especially considering the lack of dedicated memory.
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#9
mypg0306
Well, at least this is the first Workstation APU from AMD. Need to have a review to judge it.
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#10
DarkOCean
by: de.das.dude
400$ :o
it's a workstation apu, the desktop version will cost alot less.
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#11
bencrutz
is this means we can softmod regular APUs to firepros sometimes later in the future? :eek:

here's hoping :toast:
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#13
Delta6326
by: Fourstaff
Very Very Very .... not interested.

If you honestly need FirePro, I doubt APU's performance will be enough for you. Very niche product, unless AMD can prove me wrong.
These are not for pros. These would be great for high schools that have cad classes would be a vary nice and cheap way to go. When I was in high school these would have been great as are computers had hard time with rendering.

If AMD got some school contracts that can bring in lots of money.
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#14
Jizzler
^ Yup. And there's plenty of "pro" positions below the head animator at Pixar ;)

I mean, nVidia and AMD don't manufacture entry-level Quadros and FirePros because they love to waste silicon. They're made for clippers, proof editors, object modelers, etc.
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#15
blanarahul
Hmm.. Who do you think will buy this?
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#17
Nihilus
quick question, why is firepro/quattro so much more expensive then their desktop cousins? Seems like the hardware is very close in most cases. Don't tell me they ad on $1000 or more for some 'designer' software.
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#18
Fourstaff
by: Nihilus
quick question, why is firepro/quattro so much more expensive then their desktop cousins? Seems like the hardware is very close in most cases. Don't tell me they ad on $1000 or more for some 'designer' software.
They rewrite significant chunks of the driver, and they need the money for the dev. Small volumes means high premiums.
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#19
zAAm
They should rather add a FireMV to an APU! At least there's a market for people who want 4 monitors without needing a lot of performance... (traders and such) :rolleyes:
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#20
Prima.Vera
Why are 95% of the news or articles from TPU just copy/paste from the company's website?
Just asking, no bad vibs intended...
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#21
Kreij
Senior Monkey Moderator
@ PV : They are press releases. You want press releases to be the same as the way the company issues them.

by: Nihilus
quick question, why is firepro/quattro so much more expensive then their desktop cousins? Seems like the hardware is very close in most cases. Don't tell me they ad on $1000 or more for some 'designer' software.
The professional cards are much more accurate in dimensioning than their desktop/gaming cousins.
As Fourstaff stated, it's a lot of driver modification and testing.
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#22
Jizzler
by: zAAm
They should rather add a FireMV to an APU! At least there's a market for people who want 4 monitors without needing a lot of performance... (traders and such) :rolleyes:
The 8th slide claims quad monitor support, so this APU is both :)

by: Kreij
The are press releases. You want press releases to be the same as the way the company issues them.
Actually, I'd like them stripped of filler and just the specs left ;)
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#23
zAAm
by: Jizzler
The 8th slide claims quad monitor support, so this APU is both :)
Awesome, didn't check the slides. With proper motherboard I/O this would definitely have a market...
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#24
Nihilus
by: Fourstaff
They rewrite significant chunks of the driver, and they need the money for the dev. Small volumes means high premiums.
If I remember correct some Radeons were modded in the past to be like Firepro, so I am sure that ticked off ATi

by: Kreij
@ PV : They are press releases. You want press releases to be the same as the way the company issues them.



The professional cards are much more accurate in dimensioning than their desktop/gaming cousins.
As Fourstaff stated, it's a lot of driver modification and testing.
This seems more legit. I can see paying a premium for quality graphics and not "expensive development."
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