Thursday, April 17th 2008

Yahoo And Google To Move Ahead On Partnership

The trial Yahoo has been conducting to display Google ads in its search results has been judged a success, according to sources close to the companies, and Yahoo is set to move ahead on the partnership with its one-time biggest rival in an attempt to stave off Microsoft’s $42 billion takeover offer. We mentioned on Monday that an alliance between Yahoo and Google could receive heavy criticism from US and EU competition regulators, both companies are now working on a solution. Perhaps such a solution would be to only allow Google to serve ads in certain categories or regions. Even though this would limit the cash flow boost to Yahoo, the company would still come out significantly richer in the end, perhaps by as much as $500 million a year. Yahoo is also in talks with AOL over a merger to further increase its cash flow.Source: Tom's guide
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34 Comments on Yahoo And Google To Move Ahead On Partnership

#1
mlee49
I hope Yahoo teams up with Google!!

I f'ing hate aol!! :slap:
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#5
jbunch07
im not pleased to hear this i dont want them to merge google is awesome but i cant stand yahoo!...aol 2 for that matter! what ever happed to choice?
it is kinda funny how yahoo said f u to ms were are going with google...that makes me laugh
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#6
Ehstii
by: [I.R.A]_FBi
i hate google yahoo and AOL
what search engine do you use than?
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#7
Scrizz
by: Ehstii
what search engine do you use than?
MSN lol :p
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#8
Ravenas
I like Google better than I do MS, so I support this.
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#9
mlee49
by: Ravenas
I like Google better than I do MS, so I support this.
+1
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#10
Dangle
You guys support monopolies? Even of the internet??? :wtf: What the hell is wrong with you ppl.

On another note, I lost all respect I ever had for Yahoo for trying to merge with GayOL.
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#11
paybackdaman
Well, seeing as I have firefox, and the search engine by default is google, I like google. I don't like live search because if I type in anything porn comes up (which isn't always a bad thing), AOL has ads out the ass, Yahoo is annoying to navigate through, dogpile has only limited resources (3 pages). All of them just suck. We should create our own, anti-monopolistic search engine. ;)
never really used ask...after it changed from askjeeves.
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#12
Ehstii
lol, MSN over google...

idk, to me its just, with MSN and yahoo and all those other engines they have 53458425463876345364 advertisements and stories and all this crap everywhere.

but you go to google and its a simple text box to type what you want. its simple.
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#13
AphexDreamer
So is this why Yahoo didn't sell out to Microsoft?
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#14
paybackdaman
Their users/stock holders had an uproar...especially that photo sharing site that yahoo owns...i forget what it is called, but they were pissed.
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#15
Scrizz
by: paybackdaman
Their users/stock holders had an uproar...especially that photo sharing site that yahoo owns...i forget what it is called, but they were pissed.
flickr?
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#16
mdm-adph
by: Dangle
You guys support monopolies? Even of the internet??? :wtf: What the hell is wrong with you ppl.
Monopolies are actually a good idea, when a technology is still being developed (like the Internet, as a whole, still is). They help solidify development and force all invention to work productively in the same direction. Even Microsoft's monopoly of the PC OS market during the 80's and 90's can be viewed positively when considered along with this.

Other notable examples of favorable monopolies were those that used to exist in the oil industry (about a hundred years ago), airline industry and the telephone industry.

However, there comes a time after a technology has matured and become standardized that a monopoly needs to be broken up in order to ensure that one company doesn't begin to abuse its position in the marketplace -- this was done to Standard Oil back in the early 1900's, AT&T back in the 80's, and was about to be done to Microsoft in the late 90's (before the Bush Administration came to power in the US and rescinded that order).

Now, Google's work in standardizing social networks (through OpenSocial) and their initial attempts at offering a standardized platform for cell phone development (through Android) are a blessing to developers, and are definitely positive ways to insure that innovation remains active.

A Google-Yahoo merging wouldn't be the worst thing in the world, and would actually benefit a lot of people, by way of developers, coders, and administrators having an easier time managing the Internet, for instance.

... at least for the first 10 years or so (or whenever we can all agree that the Internet has stabilized), when they would be split up and ordered to form separate companies again and the cycle of innovation can continue.
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#17
Easy Rhino
Linux Advocate
i think the government should stay out of this one. if you dont support an alliance between yahoo and google then make sure you dont use yahoo and google. in a free market the consumer decides which companies live and die. the governments job is to make sure that the rules are fair to all sides and are followed.
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#18
WarEagleAU
Bird of Prey
So now it will be yahoogle? Yoogle? Yaoogle? HAH
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#20
das müffin mann
i was never good at the game monopoly, i always cheated (never let me be the banker) risk, now thats a board game

any way back on topic it kinda makes me wonder if google will be the next M$ in terms of anti trust suits (i think thats what they are called)
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#21
Dangle
by: mdm-adph
Monopolies are actually a good idea.
Go to school. Monopolies, Socialism, Labor Unions, and Communism are all TERRIBLE for the consumer. They stunt innovation and prevent competitive prices. You are CRAZY to think monopolies are a good thing. They're only good for you if you're the one with the monopoly. The ONLY reason google does so much cool shit right now is because there is competition. The best thing for google users, MSN users and Yahoo users is for Yahoo to go with MS. There would be FIERCE competition. our 6GB of gmail space would turn in to 6TB of gmail space with unlimited file size uploads, youtube would turn into HD Youtube, etc. If google merges with Yahoo, they'll own the internet and we'll all be at Google's mercy. We'll be on our knees begging M$haft to bail us out.
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#22
[I.R.A]_FBi
by: Dangle
Go to school. Monopolies, Socialism, Labor Unions, and Communism are all TERRIBLE for the consumer. They stunt innovation and prevent competitive prices. You are CRAZY to think monopolies are a good thing. They're only good for you if you're the one with the monopoly. The ONLY reason google does so much cool shit right now is because there is competition. The best thing for google users, MSN users and Yahoo users is for Yahoo to go with MS. There would be FIERCE competition. our 6GB of gmail space would turn in to 6TB of gmail space with unlimited file size uploads, youtube would turn into HD Youtube, etc. If google merges with Yahoo, they'll own the internet and we'll all be at Google's mercy. We'll be on our knees begging M$haft to bail us out.
Have to agree with dongle here ...
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#23
Triprift
Me too i cant see haw google yahoo would be any better than ms yahoo as theyll both be monopolies.
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#24
Easy Rhino
Linux Advocate
by: Dangle
Go to school. Monopolies, Socialism, Labor Unions, and Communism are all TERRIBLE for the consumer. They stunt innovation and prevent competitive prices. You are CRAZY to think monopolies are a good thing. They're only good for you if you're the one with the monopoly. The ONLY reason google does so much cool shit right now is because there is competition. The best thing for google users, MSN users and Yahoo users is for Yahoo to go with MS. There would be FIERCE competition. our 6GB of gmail space would turn in to 6TB of gmail space with unlimited file size uploads, youtube would turn into HD Youtube, etc. If google merges with Yahoo, they'll own the internet and we'll all be at Google's mercy. We'll be on our knees begging M$haft to bail us out.
i agree, up until the last part. the physical part of the internet (servers,lines,etc) is owned by ISPs across the globe. google is a giant search engine/advertiser and same with yahoo. google and yahoo get their money through advertising. they are working on a strong partnership which means less choice for the consumer. but it doesnt mean they would be the only choice when looking for online advertising. google is great at what they do and they should be rewarded for it. if consumers dont like the merger then put your suport on the smaller online advertisers. im sure they would love your business!
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#25
Ravenas
I think what they are talking about is that Yahoo and Google are the two main advertisers on the internet and they are combining...In my opinion the government should AT THE LEAST look into this merger. Why? Because it's not just regular joes who search, certain people like my family's company use Yahoo for advertising because they are cheaper than Google...Now I'm not so sure we will have a choice on competitive pricing.
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