Having a look at the
Deepcool Ice Wind review on Frostytech, it seems to trade blows with the Coolermaster Hyper 212 EVO. One good thing I noticed is that similar to the Hyper 212, the Deepcool one also has the copper heatpipes touching the CPU, which is a good option for AMD based CPUs. In terms of performance, at high fan speeds, the Hyper 212 is cooler but a bit noisier, and the Deepcool is a few degrees hotter but a few decibels quieter. At lower fan speeds, the Hyper 212 is quieter but a little bit hotter, whereas the Deepcool is louder but cooler by a few degrees. So basically they're very similar, and if you're concerned about installation, the Deepcool is much easier to install.
It depends on whether you prefer lower thermals or quieter fans, and at what load (high fan speed = heavier load). I can't find any information about what thermals/noise is like when its overclocked, but the Hyper 212 is notorious for its great overclocking performance. Your money, your call.
Layton