Originally Posted by Binge
I don't think many people should base their opinions of rebranding on the potential resale value of their cards. Even if it were to make your card seem old... how physically new were the 8800s in question? Not that they won't perform, but some people don't want tech that's been used for more than X hours. Hard to sell is relative to the patience of the seller and rebranding has less of an effect on buying 2nd hand than things like say... the economy?
I hate defending a marketing trick to make old look new, but it's really harmless and you can use this to your advantage. Marketing a 9800 as a 9800 which is now the new 250 GTS!!!
could net you a buyer.
Yeah, but honestly, if you weren't totally up to date on the video card market, and you were asked if you would like an 8800gt or a 9800gt, of course you are going to go with the 9800, because its newer so it must be better... right?
When I sold my 8800gt back in the day it sold within an hour of me putting it up on ebay. Doubt you could do the same now with the number of new cards Nvidia has flooded the market with, even though the majority of cards are not that
much greater than the good ol' 8800gt.
As for your idea about improving the chances of sale, that might work, but only if you said something like "why pay for a 250 gts, when you can get the same performance with this card for cheaper!!".