Originally Posted by DaJMasta
I don't mean to whine but those middle two are extremely misleading. If you're showing negative numbers on a bar graph it should be a bar extending down from the zero line, just as bar graphs showing positive figures have a bar extending up. When you're talking about money and a break even point being 0, having it start from a negative figure instead makes negative figures look positive and positive figures look extremely large. If it was a graph made by nVidia, I would say the same except add that it's an extremely shady marketing practice.
Well you have to decide where to put the base of the horizontal axis. Here I made this for you. This is that method implemented DaJMasta. I just don't think it helps to explain the trend which is the goal of what a market projection is.
But if you would like the Excel document to play with I can email it to you so you can. I just believe a visual aid is a nice thing to have around beside the raw data. I think you are quite literally focusing on the negative which shows forth in your criticism. Once again it is a market prediction made by Nvidia that is what the focus of the article is. The focus of the article was not that they failed to be profitable for one of the quarters which would have been explained with a news article 6 months ago and so on.
You may prefer this look as far as more emphasis on the 0 figure on the axis:
By the way if those other chart styles are preferred by the news staff I can always email the versions without watermarks, but I think it is rather unneeded TBH.