Originally Posted by Mr McC
Firstly, there is nothing logical about the change. Secondly, not everyone is an enthusiast: a lot of these cards will be put into pre-built systems and in the face of a deliberate attempt to deceive, placing the onus on the consumer is misguided at best. There is little justification for the number change and whilst it's not something that I'll lose any sleep over, I have no problem drawing attention to underhand marketing practices, irrespective of the company in question.
Actually if you think about it, there's a lot more logic behind the new change. Just like with the evergreen series, two new chips are introduced at the top - Cayman at the very top and Barts right behind it.These two chips will represent the entire performance and enthusiast sector. I can bet that marketing did a ton of research and simply deducted that the old XXX0x2 nomenclature was not optimal nor the one after it where they marketed the same chip in two different segments.Hemlock was nothing more than two Cypress cores on the same pcb. In the long term both of these strategies would bring confusion with pricing, shipping and supply and possibly even legal issues under extreme consequences.
That is why they have decided to have all the cards using the same cores under the same nomenclature. So at the very top of performance the 6900 series will consist of the Cayman pro - 6950, Cayman XT - 6970 and Cayman x2 - 6990. Logic dictates that Barts should be next represented by the Barts pro - 6850, Barts XT - 6870 and possibly Barts x2 - 6890
This streamlines the naming scheme and could simplify distribution and advertising.
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