Well, sure I spent double the amount for my P67 Fatality as I would have spent for a P67 Extreme 4.....but come on, they're sexy boards and I'm happy it completely matches my system's colour scheme. Not to mention how hot the gold capacitors look on it.
Apart from that it's one of the few available for me locally with that much SATA ports, which I'm already using 7 of.
Edit: A slight correction to the news writer, this information seems to have slipped almost every reviewer of the ASRock Fatal1ty series. The 3.5" USB 3 panel is also a 2.5" drive caddy, just FYI
Main Rig in Tech Specs
Alienware Area-51 m9750 - Intel Core 2 Duo T7200 2.0GHz, 4GB DDR2 667MHz 4-5-5-9, Samsung 160GB Hybrid 256MB Flash Cache 5400RPM, nVidia GeForce GO 7950GTX 512MB
Toshiba Satellite L650-13M - Intel Core i5-410M 2.26GHz, 4GB DDR3 1333MHz, Seagate 320GB 5400RPM, ATi Mobility Radeon HD5650 1GB
Acer Aspire 5750G - Intel Core i5-2410M 2.3GHz, 8GB DDR3 1333MHz 9-9-9-24, Hitachi 750GB 5400RPM, nVidia GeForce GT540M 1GB (DDR3 ver.)