Good news for AMD though. I'm sick of seeing NVIDIA selling out all their high-end products before AMD can even get theirs out the door.
It comes down to product and name-brand recognition. It happens often, when I talk to people and mention Radeon cards they ask me: "a new GeForce card?!". For many out there, quite literally there is only GeForce or nvidia. Simple as that. People are uninformed when it comes to this. Also, hundreds of thousands of easily-impressed kiddie nVidia fanatics don’t help the matter.