[suraswami]

Originally Posted by ISMurphy

how is this not AN intelligent consumer decision?

- more money into a lower marketed company that produces solid technology will add more to their ability to lower that price even more, force compeition from the advertising frenzy of consumer knowledge based on those who watch them on TV so want them. Less mass advertising $$$ spent = lower chip prices.

- support in a company that is the underdog, but still provdies a proven, solid, and great working technology, keeps the big dog companies from running a monopoly, hence swinging the market to whatever they want at what prices they want.

- niche or mainstream support of products forces a more rapid increase or research into further advancing technology in that class ( CPU's ), offering more solutions in that niche or stream of consumerism ( i.e. triple cores, lower priced CPU's, and the like ) increases not only the advnacement of said tech, but a wider product base and an initiation of the " follow the leader " marketing process of one company following suit of the other to provide the same solutions at lower cost. This is what AMD does and IS doing and as of late are coming first to market with it and evening the playing field in both the CPU and GPU market right now. without support and even that " extra $10 " to fuel this kind of fire, wed all be paying $700 for a Q6600 because we'd have nothing else offered.

i'd gladly offer up $10 extra at release for one of those and am sound in both my freedom of decision as a consumer and user of their technology which has never failed me opposed to the competition and happy to support their efforts to bring more tech, for better prices, to a more equal playing field.

but thats just me, to each their own.

Slight Change - "we would all be paying $700 for a worthless POS celeron"