Massive Deal With Webzen For In-Game Ads

Dark Ride · Jun 30, 2006, 09:30 PM

Massive Incorporated, a in-game advertising company, has signed a deal to feature ads in two future titles from publisher Webzen. The PC versions of Huxley and Real-Time Worlds' APB (All Points Bulletin), set for release in 2007 and 2008 respectively, will mark Webzen's first foray into in-game ads although it's unknown whether the Xbox 360 versions of either game will also include Massive technology.

Webzen is the latest publisher to join the so-called "Massive Network" following the likes of THQ, Ubisoft, and 2K Games. Terms of the deal haven't been disclosed.

Source: TVG

Jun 30, 2006, 09:30 PM	#1
Dark Ride Mushkin Rep Join Date: Jul 2005 Location: Europe Posts: 534 (0.19/day) Thanks: 6 Thanked 29 Times in 7 Posts	Massive Deal With Webzen For In-Game Ads Massive Incorporated, a in-game advertising company, has signed a deal to feature ads in two future titles from publisher Webzen. The PC versions of Huxley and Real-Time Worlds' APB (All Points Bulletin), set for release in 2007 and 2008 respectively, will mark Webzen's first foray into in-game ads although it's unknown whether the Xbox 360 versions of either game will also include Massive technology. Webzen is the latest publisher to join the so-called "Massive Network" following the likes of THQ, Ubisoft, and 2K Games. Terms of the deal haven't been disclosed. Source: TVG

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