I agree with you there. They are definitely not as reliable now as they were before. Even HP and Dell has improved and really narrow the gap of quality between their products. I still think apple has a slight lead. But with all the recent launches of products and problems...i get the feeling apple is more revenue than quality now. That apple premium is harder to justify now besides their retina screen. I'm speaking from trying out products at stores and observations from my friends. Their laptops just feel solid, well constructed, hinges are not sloppy, and keyboards doesn't feel sloppy. For longevity, I know ipods and ipads are pretty durable. I drop my ipad on the hardwood floor from my bed damn near every day and it hasn't broken yet. I still have the really old ipod 30GB I bought probably over 6 years ago and it still works. I don't use it anymore since my phone can play mp3 just fine.