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B&O PLAY by Bang & Olufsen Announces Form 2i Headphones

Discussion in 'News' started by Cristian_25H, Jan 7, 2014.

  1. Cristian_25H

    Cristian_25H News Poster

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    B&O PLAY today announces one of the world's longest living headphones on the market, Form 2, is now updated and relaunched with new features including a microphone, 3-button remote and improved comfort, as well as a new name, Form 2i.

    Form 2i is an ultra-light and stylish on-ear headphone with an impressive and honest stereo sound. Today's introduction at CES 2014 builds upon the popularity of its predecessor - plus the fact that it is part of the permanent collection at Museum of Modern Art in New York and widely recognized as a truly iconic piece of design.

    [​IMG]

    ALWAYS IN FASHION
    Back in 1983 Steve McGugan, by then a 23-year old Canadian industrial designer, designed what would become one of the most popular headphones ever - Form 2.

    Originally conceived as a stylish, portable and sleek alternative to the other headphones that were on the market back in the Walkman days of the 80s - this trendsetting headphone has managed to stay relevant through a period of time where consumer electronics were possessions that were frequently changed with short-life spans.

    Today, more than 30 years after McGugan did his first sketches and 3D cardboard models, Form 2 receives a welcomed update with the addition of in-line microphone, 3-button remote and improved comfort design. Form 2i will be available in a total of 6 vibrant and everlasting colors: Black, White and Red - joined by the new additions Blue, Green and Grey.

    "Keeping the design aesthetics simple and streamlined - and the weight down to an astoundingly low 90g (3.17 ounces), has ensured the timelessness and iconic status of Form 2 - and with the updates presented today it is B&O PLAY's intention to build upon than popularity for the next 30 years," states Henrik Taudorf Lorensen, Executive Vice President of B&O PLAY.

    SOUNDS AS GREAT AS EVER
    The sound profile is the same as back in the days: Authentic and clean - bringing you sound the way the artists intended it - with no tweaks or over-emphasized bass.

    The soundstage of Form 2i is well-defined - it's a combination of a good bass, a focused middle range and precise high frequency tones.

    AN EVEN BETTER FIT
    Form 2i weighs in at only 90 grams (3.17 ounces) - making it ultra light and perfectly suited for a life on the go.

    The improved foam on the ear pads guarantees an even better comfort - and when you combine that with the weight and ergonomics of the headphones you get a piece of audio equipment you can use comfortably for extended periods of time.

    PRICING
    Form 2i will be priced at EUR 129 / USD 129 / DKK 999

    Available at Bang & Olufsen stores, the B&O PLAY online store (www.beoplay.com) and selected design and department stores from February 2014.
  2. AsRock

    AsRock TPU addict

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    O hell no.. way to open for my taste and anyways their B&O YUK...... Sure some people like their over priced stuff but i never came across any company that offended my hearing so much
  3. SaltyFish

    SaltyFish

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    More than BOSE, Monster, SOL Republic, and Beats? o.0

    And yes, closed headphones are the way to go for portable/outdoor use.
  4. AsRock

    AsRock TPU addict

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    I don't like BOSE either and still would not like them if the prices were cheap in price, I just don't like the sound.

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