I dont love dell's, infact I barely think of them as good, but I have seen some real cheap computers come from them, most of the time - even cheaper than what I can build. They do stuff the computers with bad cooling and some weird HD mounting systems sometimes, but when all is said and done, for the average consumer they are just a computer. And for them dropping AMD I see that affecting Dell more than AMD. AMDs run cool and are a great proc for the 400 - 800 dollar computer price range. Granted intel does have good parts there too, but the low end intel parts suffer from small cache and low clocks. I dont see it being that big of a deal, they didnt even sell AMD in retail did they? I think AMD is gonna make some good cheap procs in the near future(tri-core phenoms) that will be cheap and very powerful, perfect for what Dell would need. I dont know if they are stopping for now or for good but I dont see this being a permenant change. Whoever is on top of the game will be supported by anyone who can get their hands on it. If AMD can succeed Dell will be back.