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Intel Designing New Case-Badge Logos

Discussion in 'News' started by btarunr, Feb 26, 2009.

  1. btarunr

    btarunr Editor & Senior Moderator Staff Member

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    A notable inclusion of perhaps every processor-in-box product, apart from the processor, cooler and documentation, is the case-badge for the processor. The case-badge is a small sticker that shows the company logo for the processor installed in the PC. Intel is reportedly designing new logos (in effect case-badges) for at least 14 of its products. The logos, most of which are rounded-rectangle shaped seem to have been designed to give the processor box a new look, also indicating perhaps that the company is designing new packaging material as well, that use the new logos.

    Intel has large volumes of Core 2 Duo, Core 2 Quad and Xeon processors in the making, that Intel feels need new clothing. Core 2 Duo and Core 2 Quad, get the distinct chrome-blue colour that one can find in the Core i7 (non-XE) logo. Core 2 and Core i7 logos look similar at the first glance. Core 2 Extreme gets the chrome-black colour the Core i7 XE logo has. All Centrino series badges stick to the silver-white colour scheme. The logo designs have small inlets on the top-right corner that have small portions of the die-shot. Core 2 and Centrino logos have die-shots of a portion of the Penryn core, while the Core i7 logos use those of the Bloomfield core. Interestingly, Xeon keeps its current logo, as well as a new one with chrome-slate colour, and design of the current Core i7 logo, perhaps making it clear the Xeon processor is based on the Nehalem architecture. The new logos will be effective from Q2 2009.

    [​IMG]

    Source: Fudzilla
     
  2. InnocentCriminal

    InnocentCriminal Resident Grammar Amender

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    I really don't like those. Yeah they make sense, but they're too cluttered for my tastes.

    I much prefer the current stickers, specifically the Xeon/i7 ones. Then again, stickers annoy me and I won't have any branding (if I can help it) on my case.
     
  3. spearman914

    spearman914 New Member

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    I don't like the shape.
     
  4. h3llb3nd4

    h3llb3nd4 New Member

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    NOOOOO! Arrg my eyes!!! it hurts!!!
     
  5. human_error

    human_error

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    Ahh good, looks like they have made it nice and difficult for anyone outside the enthusiast community to spot the difference between the centrino and centrino 2 versions, as well as core 2 and core i7, brilliant work intel! :wtf:

    Not only that but i've now gotta change the i7 logo in my sig to the new craptastic one :shadedshu
     
  6. Oliver New Member

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    I pay for the hardware, i'm not paid for advertisement............ughhh i hate those darn stickers ("case badge" what a nice marketing term for sticker:laugh::laugh::laugh:)
     
  7. newtekie1

    newtekie1 Semi-Retired Folder

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    I'm sure they look a lot better in real life, or even in a better image that isn't covered in compression artifacts. I'm undecided on these, I'll have to see the decent resolution versions before I judge.
     
    Crunching for Team TPU More than 25k PPD
  8. lemonadesoda

    lemonadesoda

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    Ah, a department with too many designers and too much time to waste. As though we care about case stickers? LOL.

    I can see one area for cost cutting right there.
     
  9. zithe

    zithe

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    Those same designers would be doing a lot of other stuff for the company. You wouldn't want to cut your marketing team first. :\
     
  10. to6ko91

    to6ko91

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    i liked the old ones more :mad:
     
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  11. Sasqui

    Sasqui

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    LOL! It took me a minute to find which ones said i7 and "2". WTF are they thinking?
     
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  12. tkpenalty New Member

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    The transition from the old northwood P4 sticker style, to the Prescott ones (the current style) was impressive; it looked good. But this? The hell?
     
  13. PVTCaboose1337

    PVTCaboose1337 Graphical Hacker

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    Those are pretty ugly on the top... I don't get why they would do this!
     
  14. BazookaJoe

    BazookaJoe

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    THATS what Intel's been doing with my Q6600 money?!
     
    Crunching for Team TPU
  15. spearman914

    spearman914 New Member

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    lol :laugh: I agree, it's hard to tell between the core 2's and i7.
     
  16. lemonadesoda

    lemonadesoda

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    If that was the quality of your marketing team, then YES, you would want to cut them first. If they can come up with nothing better than to change a good, simple, clean logo, to a "me too" glass effect, then YES, dont just fire them first, fire them today!
     
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  17. CDdude55

    CDdude55 Crazy 4 TPU!!!

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    Same here,:twitch:
     
  18. ShadowFold

    ShadowFold New Member

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    They should take notes from EVGA. I loved the one that came with my 280. HIS also makes some good ones.
     
  19. D4S4

    D4S4

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    naaaaaaaaaaaaaaaah!!!
     
  20. alexp999

    alexp999 Staff

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    Hmm, coming from fudzilla, I have my doubts over the genuinity of these. I cant imagine Intel would design something so fugly and go back to a square shape. Surely they will just be sticking with this:

    [​IMG]
     
  21. D4S4

    D4S4

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    they should put bad cores in some kind of transparent plastic and make them stickers for extreme editions :p
     
  22. cdawall where the hell are my stars

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    Ugly
     
  23. Haytch

    Haytch

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    I hope they didnt waste too much time or money researching those logos. I dont mind them, and prefer them over the previous styles. I like AMD's better, cant beat black.
     
  24. kiriakost

    kiriakost New Member

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    Hey this guy its not one of us , shoot him . :laugh:



    Edit: do not shoot the piano player about orthography :D
     
    Last edited: Feb 28, 2009
  25. InnocentCriminal

    InnocentCriminal Resident Grammar Amender

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    You mean us.
     
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