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Kingston Enters Personal Media Player Market with Introduction of K-PEX

Discussion in 'News' started by malware, Aug 8, 2006.

  1. malware New Member

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    Kingston Technology Company, Inc., the independent world leader in memory products, today announced its new line of Personal Media Players (PMPs). With its highly stylized design and ultra-slim form factor, K-PEX (Kingston Personal Entertainment experience) allows users to watch videos, listen to music, play video games and store/view photographs. The Kingston K-PEX is currently available in the North America, Latin America and Asia/Pacific Rim. With the launch of K-PEX, Kingston is leveraging its 18-year leadership position in the memory module market to bring new Portable Media Player technologies to market.

    Kingston’s K-PEX will be available with embedded memory capacities of 1 GB and 2 GB and will provide a miniSD slot for easy downloads of music, video and photographs directly onto the memory card. K-PEX will be available as a complete kit and include a USB 2.0 cable, USB host cable, line-in cable, earphones, transcoder software CD, protective cover, lanyard, comprehensive user manual, and quick start guide. As a special promotion, Kingston will ship the first 4k 2GB players bundled with a Free Kingston miniSD card. K-PEX will have a Manufacturer’s Suggested Retail Price (MSRP) of $129.99 (1 GB) and $179.99 (2 GB).

    “K-PEX allows us to leverage our reputation in the memory business while maximizing established relationships with NAND suppliers which ultimately results in a high quality, multi-functional multimedia player for consumers,” said Jean Wong, Flash product manager, Kingston. “By adding an expandable card slot to the K-PEX, we offer today’s consumer a high quality product with the flexibility to expand media libraries at an affordable price,” Wong added.

    The new portable media player, with its super-slim, lightweight design, makes it easy and convenient to transport for use on planes, in the car, at home or in the office. The new PMP offers a number of unique features including a multi-region FM radio. Its high resolution, 2-inch color LCD video screen makes viewing videos and photographs easy on the eyes. Measuring 3.7 x 1.8 x .57-inches and weighing a mere 2.2 ounces, the new K-PEX Personal Media Player can playback most popular formats including MP3, WMA, OGG and WAV audio; MPEG 1&2, AVI, WMV and ASF video, JPEG image formats, and TXT documents.

    Source: Kingston
     
  2. jocksteeluk

    jocksteeluk New Member

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    are anymore of these devices realy needed for such an already saturated market segment especially one looking like it was develloped in 1995
     
  3. karolpl2004

    karolpl2004

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    i-pex bras, k-pex media players... whats next?
     
  4. i_am_mustang_man New Member

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    this doesn't make much sense to me either.

    i wouldn't enter this over saturated market unless i had the better mousetrap of 1tb at the size of a stamp with visual implants and audio implants. no batteries required, it would charge by the motion of the person's body, a la those watches they make for rich guys.

    i would only enter this market if truck load of unbranded media players arrived at my door from a crooked truck driver and i would brand them and sell them, 100% profit.

    plus it looks like a gba micro.

    maybe it's really really small, and we need a usc
     
  5. wazzledoozle

    wazzledoozle New Member

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  6. randomperson21

    randomperson21 New Member

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    hehe striking similairity.

    If only one of these companies come out with one of these that is truely user friendly, cheap, and versitile....
     
  7. evil bill New Member

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    ooo well done that man - when I saw the pic I knew it reminded me of something.

    why would you buy this rather than a PSP? It doesnt even play games and a PSP can do everything it can, including 2GB/4GB storage??

    (apart form FM radio, but radios arent exactly uncommon or expensive)
     

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