NVIDIA adopted the marketing strategy of Graphics Plus, meaning that they intend to show their products as something more than just graphics hardware. The introduction of the CUDA GPGPU platform, and the subsequent introduction of GPU-acceleration physics in the form of NVIDIA PhysX helped the cause. The company released the Power Pack software delivery system back in August, which served as a mode for delivering not only system drivers, but also related content such as free games, technology demos, game demos, free software and software trials. The user can choose what to download, by customizing the Power Pack. NVIDIA released Power Pack #2, the second major iteration, consisting of changes to the list of things that can be downloaded. The pack now includes Warmonger (full free game) with two new levels: Tombstone & Asylum. It includes three new tech demos, a PhysX accelerated screensaver, and most notably, trial versions of Power Director 7, TMPGENC XPRESS 220.127.116.116 and Badaboom media converter, all of which take advantage of GPU acceleration. Apart from these, the usual contents of Power Pack #1 are also included. At any point in time, the Power Pack includes the latest system drivers of NVIDIA Forceware, and PhysX system software. For more, please visit this page.