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Warner to Abandon Total HD Project

Discussion in 'News' started by zekrahminator, Nov 21, 2007.

  1. zekrahminator

    zekrahminator McLovin

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    Apparently the "why can't we all get along" mentality does not apply to the current HD format war. While Blu-ray admits a stalemate and HD-DVD players get cheap, Warner Brothers was hoping to promote a "Total HD" format, which would play on both players until either Blu-ray or HD-DVD was chosen. However, without many other studios supporting this format, Warner Brothers felt like this project did not have much merit. And so, they have at this point abandoned it, and plan to simply release their movies in both formats, a move most other studios refuse to do. Jim Noonan, Senior Vice President of Warner Brothers Entertainment Group, explains the economics of this move in Layman's terms.
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    Source: Xbit Labs
  2. jocksteeluk

    jocksteeluk New Member

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    If both formats are supported in a hybrid devices the cheaper format will will always win just as the case was with Sony's DVD ram format vs the open format DVD rom. The open format HD-DVD will no doubt win this battle due to the dramatically reduced costs all round.
  3. Darkrealms

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    I want to know who wrote his script, that was pretty good layman's terms. I'm impressed.

    Probably a smart move in the long run, it will be easier for manufactures to create a dual format (technically quad if you include cd and dvd) player.
  4. JoJoe New Member

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    Glad to hear that at least one of the big movie studios cares about the customer.
  5. jocksteeluk

    jocksteeluk New Member

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    it isn't that they care about the consumer it is that they care about their profits, copying films to both formats will cost at least twice as much as it would to a single format. These studios could give a rats ass about the consumer.
  6. Kreij

    Kreij Senior Monkey Moderator Staff Member

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    Here let me put it in "real" layman's terms ....

    lemonadesoda says thanks.
  7. WarEagleAU

    WarEagleAU Bird of Prey

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    Well that kind of sucks. Thought the idea was totally genious.

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