A GIGABYTE product manager revealed the MSRP pricing of the company's upcoming custom-design GeForce GTX 1080 Ti graphics card lineup, including those of its Aorus branded cards. The lineup starts with the GIGABYTE GeForce GTX 1080 Ti Gaming OC, a custom-design card with a WindForce 3X cooling solution and a custom-design PCB, besides a minor factory-overclock, priced at USD $699, the same price as reference-design GTX 1080 Ti Founders Edition. Next up, is the Aorus GeForce GTX 1080 Ti (non-Xtreme Edition), which has been detailed in our older article. This card is priced at $719, a mere $20 premium over NVIDIA's baseline pricing. You get significantly better cooling and OC headroom. Lastly, you have the range-topping Aorus GeForce GTX 1080 Ti Xtreme Edition, priced at $749, a $50 premium over baseline. This card comes with GIGABYTE's highest factory-overclock for this GPU. All prices exclude taxes. The cards will start selling from the 31st of March.