If raytracing wasnt demonstrated running on a radeon card (and rather well) by a third party, none of this would be happening.
Full "Damage Control" mode.
I agree. If it's anything in my opinion that has hurt AMD the most (aside from a few product disappointments in the past which happen) it's definitely their marketing.
You have to engage more with the public...or the public will not be engaged at all. And this is especially true now where they...