AMD "New Horizon" Event to Preview ZEN Processor Mid-December

[btarunr]

AMD's next-generation ZEN processor family is bound for a grand entrance this December, with the company planning a special media event that will be live-streamed to the public. Called "New Horizon," AMD is designing the event to be an "exclusive advanced preview" of the processor ahead of its Q1-2017 scheduled launch. The preview will see eSports and Evil Geniuses legend PPD put "Zen" through its paces, according to its announcement. With this AMD appears to be showing off the chip's advanced gaming capabilities. " If you're serious about gaming, this is an event you do not want to miss," AMD's announcement signs off. The event stream goes live on the 13th of December, at 15:00 CST (21:00 hrs UTC).



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[Caring1]

Sounds promising, let's hope it doesn't turn in to an event horizon where we see Zen, prior to it entering the black hole of over hyping and not meeting expectations.

 

[pidgin]

weill there be zen cpu-s for laptops in 2017?

 

[xkm1948]

Ain't gonna have money to build a ZEN. But it surely looks more and more promising by the day.

 

[RejZoR]

I hope AMD Zen will be available in January 2017 already. I've recommended my cousin to wait a bit more to see how things will turn out. It should benefit consumers either way, if Zen is huge success, Intel will have to compensate for that and if not, it still won't such as much as Bulldozer based cores, so it'll still be decent option. Which is win-win.

 

[xkm1948]

I hope AMD Zen will be available in January 2017 already. I've recommended my cousin to wait a bit more to see how things will turn out. It should benefit consumers either way, if Zen is huge success, Intel will have to compensate for that and if not, it still won't such as much as Bulldozer based cores, so it'll still be decent option. Which is win-win.

I hope ZEN is good. Then Intel will drop price for BWE! Win for me! I am already way too invested in my X99 to switch platforms now.

 

[the54thvoid]

Genuinely looking forward to seeing some slightly more real world appearances than those PR benchmarks. I'm aiming to rebuild rig in January so Zen is my catalyst.

 

[dozenfury]

It will be nice to see it, but I'm not sure what we're really supposed to tell from watching someone game on it (except for laptops or the few people planning to game without a dedicated video card). I could run a 5 year-old 2500K with a 1070 or better yet 1080 and it would look great. I'd be far more interested in having a reputable and unbiased site come in and do a benchmark between it and a similar priced Intel cpu side-by-side. That would actually be useful. This is more of just a marketing hype exercise which AMD is good at. But it will be nice to probably get some more details on Zen during the event.

 

[Assimilator]

Y'all hear that sound? It's the HYPE TRAIN getting near to the station. The only question is, will it be a fail train or not?

 

[ZoneDymo]

Look Im looking forward to Zen and all but:

"the preview will see eSports and Evil Geniuses legend PPD put "Zen" through its paces"

I do hope that means it will be tested in more then Dota 2 and starcraft 2....

 

[entropic]

I do hope that means it will be tested in more then Dota 2 and starcraft 2....

Starcraft 2 would actually be an excellent benchmark, its heavily single threaded and favours intel cpu's

 

[ADHDGAMING]

It will be nice to see it, but I'm not sure what we're really supposed to tell from watching someone game on it (except for laptops or the few people planning to game without a dedicated video card). I could run a 5 year-old 2500K with a 1070 or better yet 1080 and it would look great. I'd be far more interested in having a reputable and unbiased site come in and do a benchmark between it and a similar priced Intel cpu side-by-side. That would actually be useful. This is more of just a marketing hype exercise which AMD is good at. But it will be nice to probably get some more details on Zen during the event.

* Lets be Real here we all know if they put any Intel Side By Side with Zen there will still be pundits and people using clever verbage to try and find some flaw. Now an Overlockers event would be nice tho.

 

[Jism]

'With this AMD appears to be showing off the chip's advanced gaming capabilities. "

We can game on a 8350 as well, we want to see raw CPU power here.

 

[TheinsanegamerN]

weill there be zen cpu-s for laptops in 2017?

The Zen APUs are not due out until the second half of 2017, and if zen laptops take as long to appear as carrizo/kaveri designs, they wont be on shelves until 2018.

Even if they do come out, expect poor quality. OEMs dont take AMD seriously, and AMD doesnt seem to care much.

 

[f22a4bandit]

Wait a minute! AMD is actually holding a MARKETING event for their flagship CPU?! Anyone else remember if AMD's marketed processors like this in the past because I'm having a difficult time recalling if they did or not. Either way, a good move to at least put this in front on consumers before launch.

 

[Tomgang]

I am not gonna lie. I am no fan of AMD and maybe never will be. But i hope Zen at least can put in so much thread to intel this time that they are forced to lower what i think is way to hig priced CPU's. Or will Zen just be Another Major Disappoinment or for the fun of it Another Misguided Discussion, ANYTHING MORE DISGUSTING or maybe Zen ends up being an Anal Molesting Devices . Sorry cut not resist the last part.

 

[Camm]

I want an Octo for current i7 Quad prices.

Even if that has a 5-10% IPC deficit, I'm sold.

And SMT Quad's with a decent IGP would also be a tempting proposition for media center duties.

 

[swirl09]

AMD have talked such a big game too many times for me to get wrapped up in the hype. Im ignoring the leaks, and even when their own slides come out prior to launch, Im still going to wait until its been legitimately reviewed.

But I am hoping they do well. Competition in this space is badly needed.

 

[Basard]

Starcraft 2 would actually be an excellent benchmark, its heavily single threaded and favours intel cpu's

Sounds like a horrible benchmark.... I get where you're coming from though.

 

[Basard]

'With this AMD appears to be showing off the chip's advanced gaming capabilities. "

We can game on a 8350 as well, we want to see raw CPU power here.

Well, that would be Blender, right? Already saw that. Now it's time to see a bunch of garbage software running on a good CPU!

 

[Fluffmeister]

It's AMD, they will be fine! Just revisit any recent AMD release.... Massive Hype >< | Product Release | <> Consensus = Disappointment > Angry Denial > Gradual Acceptance > AMD FTW.

 

[GLD]

I see a ZEN rig with a RX 490 (yes I said 490) in my future.

Doesn't everyone have a Newegg CC?

 

[FYFI13]

'With this AMD appears to be showing off the chip's advanced gaming capabilities. "

We can game on a 8350 as well, we want to see raw CPU power here.

Yeah sure... Overclocked Pentium G3258 beats your FX8350 in 99% of games. There's a reason why AMD is pointing out Zen's performance in gaming.

I'm a little bit worried about "eSports" part though. Pretty much any CPU/GPU can run these ones at 60FPS.

 

[Fouquin]

Wait a minute! AMD is actually holding a MARKETING event for their flagship CPU?! Anyone else remember if AMD's marketed processors like this in the past because I'm having a difficult time recalling if they did or not. Either way, a good move to at least put this in front on consumers before launch.

AMD held a few press events for the original Phenom in the year leading up to it.

 

[Prima.Vera]

... But it surely looks more and more promising by the day.

It just means their marketing is very successfully it seems