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Dell Plans Expansion in China Next Year

Discussion in 'News' started by malware, Dec 1, 2007.

  1. malware New Member

    Nov 7, 2004
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    Dell plans to expand its presence in China from 45 cities to more than 1,000 over the next year or so in a bid to match the broader market reach of Lenovo. "When we talk about that 45-city presence, we're really talking about cities with populations of 2 million plus where Dell has applied its direct [sales] approach," said Steve Felice, president of Dell Asia-Pacific and Japan, during a conference call with reporters. Over the next year or so, Dell will expand beyond the 45 Chinese cities where it now has a presence into smaller cities, using both its direct sales model and partnerships, Felice said. These smaller cities are now dominated by domestic PC vendors like Lenovo, but fast-growing demand for computers makes them an attractive target for Dell. "It's our desire to have much broader coverage," he said.

    Source: InfoWorld
    10 Year Member at TPU
  2. FreedomEclipse

    FreedomEclipse ~Technological Technocrat~

    Apr 20, 2007
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    wow now Dell actualling branching out into china is an amazing move. China has a huge population & tonnes of businses that will benefit from Dells whosale deals on desktops as well as maybe the few hardcore IT nuts here & there for the XPS series gear.

    but the only potential problem here is that even thought I think Dell 'WILL' make a profit it will possibly struggle slightly because a great majority of the home users there will already know how to build their own systems, plus a wide range & surplus of components are available where prices are dirt cheap. plus also shop owners are always open for haggling.

    Ive been to places in Hong Kong where its literally 5 floors of computer hardware - its like the Aladins cave of hardware, you can easily spend a whole day at one of these places walking around & comparing prices & crying because you have no money to buy anything........

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