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Intel Kicks-off 'Sponsors of Tomorrow' Campaign

btarunr

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#1
Sandboxes, rock stars and clean rooms mean something entirely different at Intel Corporation, and a new integrated branding campaign by the leading silicon innovator and computer chipmaker will tell the world how.

Representing Intel's biggest marketing campaign in nearly 3 years and the first that spotlights the promotion of the Intel brand and not a processor product, "Sponsors of Tomorrow" will launch May 11 in the United States, Germany and the United Kingdom with limited teaser ads starting today online. Over the next month the campaign will expand to more than two dozen countries with Brazil and Japan rounding out the planned markets in the third quarter. The ambitious campaign conveys the message that gigantic advances of the digital age have been made possible by silicon – the key ingredient in microprocessors – and the vast majority of this silicon has come from Intel.

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#2
lol, the picture with clean room is awesome! :D
 

btarunr

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#3

crazy pyro

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#4
Those bunny suits look weird...
I'd been wondering if Intel were gonna come out with another ad campaign soon, the last one I remember was the introduction of centrino and before that the P4 ad with the aliens (going waaaay back).
 
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#5
Caveat: thanks to companies like Via and AMD and IBM, Intel still has a reason to "move-society-forward-by-quantum-leaps."

Otherwise, we'd still be on 486's.
 
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#6
their marketing doesn't show off their technology, but rather makes people feel better about Intel.
Such marketing is usually used by companies that are just there and we have to use them, like your electric company or others. Monopoly in other words
don't blame me, its what we study in our economy class :D
 

snakeoil

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#7
im totally ignorant about computers so i use intel

with this there is no need to improve core i7 power consumption, the message is: you are totally ignorant about computers so use intel
 
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#8
My clear room isnt clean as neither :D
 
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#9
I LOL'd
 

iStink

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#10
the clean room pic makes me want to work for intel.

gee gosh i wish I was smart :/
 
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#11
Funny i love it :D
 
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#12
gee gosh i wish I was smart :/
A little off topic, but ...
then don't sit around reading forums, go get books, don't wait for your lousy teachers to tell you what you should read or what exercises you should do. Get a book on topic you are interested and read it, then get another one and read it. Its much better and cheaper than most of today's colleges. I pay over $300 for a single online class, but do you know what I get? Nothing! All I am supposed to do is sit all day and read books on my own, then do whatever my teachers tell me. Half of them ignore my e-mails or answer them after a few days. In the end employers look for papers that say how awesome you are (Bachelor degree), but you can also get certified for ~$100. So, don't feel sorry about yourself, do something about it! NOW! :mad:
Go to amazon, they got tons of books, many of which are under $10. Buy them, read them, educate yourself NOW because no one will EVER educate you!
 
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#13
i like intel rock stars , any new albums i want hear some songs about core i7
 
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#14
Their album has some timeless classics like Nehalem come home and that one that goes Oh where oh where is my Larrabee, the world took it away from me
:roll:
Still I liked their previous album 'Sex, drugs and micro-architecture' much more
 
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#15

iStink

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#16
A little off topic, but ...
then don't sit around reading forums, go get books, don't wait for your lousy teachers to tell you what you should read or what exercises you should do. Get a book on topic you are interested and read it, then get another one and read it. Its much better and cheaper than most of today's colleges. I pay over $300 for a single online class, but do you know what I get? Nothing! All I am supposed to do is sit all day and read books on my own, then do whatever my teachers tell me. Half of them ignore my e-mails or answer them after a few days. In the end employers look for papers that say how awesome you are (Bachelor degree), but you can also get certified for ~$100. So, don't feel sorry about yourself, do something about it! NOW! :mad:
Go to amazon, they got tons of books, many of which are under $10. Buy them, read them, educate yourself NOW because no one will EVER educate you!
lol I was kidding dude. wow what a rant!:laugh: :roll:
 

iStink

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#19
lol I was kidding dude. wow what a rant!:laugh: :roll:
yeah, right, we were all just kidding. you can it deny now, but lets see you do it later...
 

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#21
Seems to follow in the "Folksie" Bill Gates/Adam Sandler MS commercials...designed to make people feel better about MicroSoft.

I guess that HUGE fine from the EU got Intel's spin machine running full throttle. Notice where the ads will start: Europe and abroad.

Leaders are affected by the sentiment of the populace. Maybe Intel is trying to mollify the general opinion abroad.
 

iStink

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#22