• We've upgraded our forums. Please post any issues/requests in this thread.

Microsoft Announces Acquisition of Rapt

malware

New Member
Joined
Nov 7, 2004
Messages
5,422 (1.13/day)
Likes
954
Location
Bulgaria
Processor Intel Core 2 Quad Q6600 G0 VID: 1.2125
Motherboard GIGABYTE GA-P35-DS3P rev.2.0
Cooling Thermalright Ultra-120 eXtreme + Noctua NF-S12 Fan
Memory 4x1 GB PQI DDR2 PC2-6400
Video Card(s) Colorful iGame Radeon HD 4890 1 GB GDDR5
Storage 2x 500 GB Seagate Barracuda 7200.11 32 MB RAID0
Display(s) BenQ G2400W 24-inch WideScreen LCD
Case Cooler Master COSMOS RC-1000 (sold), Cooler Master HAF-932 (delivered)
Audio Device(s) Creative X-Fi XtremeMusic + Logitech Z-5500 Digital THX
Power Supply Chieftec CFT-1000G-DF 1kW
Software Laptop: Lenovo 3000 N200 C2DT2310/3GB/120GB/GF7300/15.4"/Razer
#1
Microsoft Corp. today announced plans to acquire Rapt Inc., the leading provider of advertising yield management solutions for digital media publishers. Rapt’s technology, along with its information and advisory services offerings, will become key components of the Atlas Publisher Suite, part of Microsoft’s Advertiser and Publisher Solutions Group. With the inclusion of Rapt, the Atlas Publisher Suite allows Microsoft to provide its customers with integrated asset and inventory management, forecasting, yield and sales management, and ad delivery and operations.


Show full news post