MSI rolled out the S30 13.3-inch notebook, which misses Ultrabook fame by, well, a centimeter (thickness). Measuring 324 x 227 x 22.8 mm (LxWxH), it weighs 1.4 kg. Its 13.3-inch screen packs 1366 x 768 pixels resolution. Under its hood is an Intel Core i3/i5 "Ivy Bridge" dual-core processor (various options), up to 16 GB of dual-channel DDR3-1333 MHz memory (options), and Intel HD graphics. A 500 GB HDD is standard issue, but a 64 GB mSATA SSD can also be opted for. Connectivity includes USB 3.0, HD web-cam, THX TruStudio Pro audio, gigabit Ethernet, 802.11 b/g/n WLAN, Bluetooth 4.0, SD/MMC card reader, and HDMI display output. Windows 8 comes pre-installed. The S30 is expected to occupy a sub-$700 price-point.