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New AMD Embedded G-Series APUs Provide 39% Power Reduction for Fanless Designs

Discussion in 'News' started by btarunr, May 24, 2011.

  1. btarunr

    btarunr Editor & Senior Moderator Staff Member

    Oct 9, 2007
    33,780 (9.38/day)
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    Hyderabad, India
    AMD today announced immediate availability of two new AMD Embedded G-Series APUs (Accelerated Processing Units) with thermal design power (TDP) ratings of 5.5 and 6.4 watts, up to a 39 percent power savings compared to earlier versions1. The very low power consumption and small 361mm² package is ideal for compact, fanless embedded systems like digital signage, kiosks, mobile industrial devices and many of the new emerging industry-standard small form factors such as Qseven. This is an unprecedented low-power offering for the embedded market that features one or two low-power x86 “Bobcat” CPU cores and a discreet class DirectX 11-capable GPU on a single die.

    “We have seen many of our embedded customers deploy fanless systems even with our 15W TDP processors in the past. Today we take the ground-breaking AMD Fusion APU well below 7W TDP and shatter the accepted traditional threshold for across-the-board fanless enablement,” said Buddy Broeker, director, Embedded Solutions, AMD. “System designers can now unleash their creativity without being constrained by heat or size issues.”


    A fanless solution is crucial for many small embedded systems where the added cost for an active cooling system can be prohibitive or for environments where silent operation is a key requirement. Additionally, many embedded products are deployed in harsh environmental conditions where the presence of a fan represents a potential failure point for the system. The AMD Embedded G-Series platform provides enterprise-class features and performance with the reliability, cost- and power-efficiencies these systems require.

    Systems based on the new low power AMD Embedded G-Series platform include an industrial mobile device from Amtek, a Pico-ITX single board computer from Axiomtek, a Qseven form factor computer-on-module from datakamp, and a fanless digital signage platform from iBASE. Additional customers are expected to bring new products to market in the coming quarters.
  2. DanTheMan

    Apr 12, 2010
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    AMD appears to be kicking out as much new products as possible right now. New professional cards, new low power chips, upcoming Bulldozer, new chipsets. Man hopefully it all pays out and get the ball rolling for them. Would love to see a competive CPU market again.
  3. lashton New Member

    Sep 24, 2010
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    A competitive CPU market depends on what you want, performance yes, low power then there is really only one choice AMD, I do however feel sorry for VIA AMD is taking thier market away from them, lol intel is compiling Android for x86 we may see android on AMD CPU in smartphone, wouldn't that be epic an x86 CPU running android would kill an ARM CPU and as tech goes along ARM will loose its thermal strangle hold i believe
  4. suraswami


    Apr 5, 2005
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    Republic of Asia (a.k.a Irvine), CA
    I remember 'SnapDragon' processor was once part of AMD and had to sell off due to hard times, they are on few Android phones already. Somebody correct me if I am wrong.

    bta - any idea what will be clock speed on these new chips?
    10 Year Member at TPU
  5. Imsochobo

    Feb 19, 2009
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    I live in Norway, in the province Buskerud.
    wrong wrong wrong.
    Snapdragon is qualcomm all the way
    Amd sold the gpu that qualcomm uses, adreno.
    Snapdragon is used in about 60% of all smart phones that is considered high-end in 2010-2011 april.
    Thats quite good!

    arm themself comming with a great gpu from Norway actually mapi 400 or something, galaxy S2 using it, qualcomm isnt the greatest with gpu design. but it works for its purpose.

    HTC HD2 was the first phone with snapdragon as far as i know, 2009, wasnt very good on battery, but wasnt too bad except windows mobile as OS. install android and you got a cheap good phone :)
    suraswami says thanks.

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