In my opinion, the Ampere cards where never meant to be this cheap, i.e. USD 699 for RTX 3080 and USD 499 for RTX 3070. There was an article that I read where AIB claimed that Nvidia is trying to bankrupt them at these prices. Nvidia basically dropped the price to a level that they know can't be sustained, and its apparant where demand outstrips supply significantly even before miners joins the fun. In addition, the price gap between the RTX 3090 and 3080 to me is another tell tale sign that the RTX 3080 was either not meant to be using the GA102 or it should have been priced in the USD 999 price range in the first place. Its because Nvidia wanted to get the upper hand against AMD's RDNA2 that they offered gamers an amazing deal that they know will force AMD to compete on price.