Featuring a total of 11 global patents (pending and granted), iCX from EVGA is efficiency perfected. With 9 additional sensors embedded on the PCB, a newly designed diecast baseplate and backplate, purposefully directed airflow chambers, and full control using EVGA Precision XOC, EVGA's iCX is the very definition of Interactive Cooling.

Why was iCX Technology Created?
With PC gaming growing, it is important to provide "Peace of Mind Gaming" to the user. With EVGA's new iCX technology, users can have a better understanding of their cards operation. This includes temperature monitoring on key components (not just GPU), interaction with other devices and better cooling with asynchronous fan control providing better overclocking capabilities.

With EVGA iCX technology, a new era of PC gaming is coming.

A Reddit user has used some good, old-fashioned thinking and inference (along with a good memory for details and investigative spirit) to try and shed some light on AMD's upcoming Ryzen chips - particularly, on the "X" part of their nomenclature.

As we've previously reported, upcoming AMD Ryzen chips will slot in two versions for each model: for example, there will be a R7 1700X, 8-core, 16-thread processor (with 95 W TDP), and expected to retail for $381.72, and a R7 1700 (sans "X"), also 8-core, 16-thread, with a rated TDP at 65 W, expected to retail at $316.59, almost $70 cheaper than the 1700X. Now, with AMD's promise of all Ryzen processors being multiplier unlocked (and thus user - or even through an automatic BIOS - overclockable), this would mean that acquiring the 1700X chip would somehow feel like bad business - after all, if the only difference between the two models were to be base and boost clocks (thus higher pricing and TDP), that would fall irrelevant to most power users, since the ability to overclock their Ryzen processors to those levels would be there anyway.

A Spanish-based hardware site has just outed what they claim to be AMD's upcoming R7 Ryzen chips' pricing, and if true, these seem to spell a spectacular amount of value (if performance is at the rumored and expected range, naturally).

As it is, the prices cover only three models of AMD's overall Ryzen line-up, namely, the R7 1800X, the R7 1700X and the non-X, R7 1700 (all 8-core, 16-thread parts). According to the source, these chips will feature base clocks in the order of 4 GHz for the 1800X; 3.8 GHz for the 1700X; and 3.7 GHz for the 1700. Overall european pricing (including taxes) is set at €599.99 for the 1800X; €469.99 for the 1700X; and a "measly" €389.95 for the 1700. As always, you can expect US pricing to be even more competitive; perhaps a $349 pricing for the 1700 chip (which also carries a 65W TDP to boot).

From this, and considering all AMD Ryzen processors will be multiplier-unlocked, we can surmise that the 1700 should be quite a steal at this pricing. And this also bodes well for AMD's upcoming 6-core, 12-thread R5 processors - status-quo upsetting at an affordable price-point, anyone?