The Lexar 8GB SDHC card comes in a quite colorful package.
Besides the card and carrying case you also get a license for a program that Lexar has developed. The program is called Snapfire Plus SE and is a good little photo editing program.
The memory card looks quite normal, no innovative features at all, just a normal SDHC card with the capacity of 8 GB. Like most normal memory cards this one features a write lock, which prohibits you from overwriting the contents of the card.
Like a lot of newer SDHC cards this one comes with a nice little carrying case. The case seems really durable and will provide ample protection.