Q4 PC Graphics Shipments in a Slump, Competitors Eat into Intel's Lead

Market research firm Jon Peddie Research gave out PC graphics shipments figures for Q4 2010. PC and related products sales overall were lower than usual in 2010 as the industry saw propagation of ULPCs, netbooks, and tablets propagate, hence PC graphics sales, too, were lower by as much as 7.8% down compared to the same period in 2009. Sales of GPUs and processor-embedded GPUs in Q4 stood at 113 million units, 432.2 million in all of 2010. Intel continues to be the dominant player, though its market share was lowered by competitors AMD and NVIDIA. Intel's market share was lowered in 2010, to 52.5%, from 55.2% in Q3 2010. AMD/ATI is at the second spot with a market share of 24.2% (up, from 23% in Q3); and NVIDIA at the third spot at 22.5% (21% in Q3). Other smaller GPU vendors, VIA and Matrox, stood at 0.8%, and 0.1%, respectively.