Thursday, August 22nd 2019

AMD CEO Lisa Su: "CrossFire Isn't a Significant Focus"

AMD CEO Lisa Su at the Hot Chips conference answered some questions from the attending press. One of these regarded AMD's stance on CrossFire and whether or not it remains a focus for the company. Once the poster child for a scalable consumer graphics future, with AMD even going as far as enabling mixed-GPU support (with debatable merits). Lisa Su came out and said what we all have been seeing happening in the background: "To be honest, the software is going faster than the hardware, I would say that CrossFire isn't a significant focus".

There isn't anything really new here; we've all seen the consumer GPU trends as of late, with CrossFire barely being deserving of mention (and the NVIDIA camp does the same for their SLI technology, which has been cut from all but the higher-tier graphics cards). Support seems to be enabled as more of an afterthought than a "focus", and that's just the way things are. It seems that the old, old practice of buying a lower-tier GPU at launch and then buying an additional graphics processor further down the line to leapfrog performance of higher-performance, single GPU solutions is going the way of the proverbial dodo - at least until an MCM (Multi-Chip-Module) approach sees the light of day, paired with a hardware syncing solution that does away with the software side of things. A true, integrated, software-blind multi-GPU solution comprised of two or more smaller dies than a single monolithic solution seems to be the way to go. We'll see.
Show 88 Comments