Microsoft Streamlines App Downloads with Web-Based Microsoft Store Update

To enhance user experience, Microsoft has rolled out a significant update to the web version of its Microsoft Store, simplifying the process of downloading and installing applications. This move aims to minimize the number of steps required, making it more convenient for users to access their desired apps. Previously, the process of installing apps from the Microsoft Store website involved multiple steps, including navigating through deep-linked dialogues and mini-window popups before the actual download could commence. While this approach was implemented as a security measure to prevent malicious scripts from executing, it was deemed cumbersome by many users. With the introduction of the "undocked version" of the Microsoft Store, the app installation process has been streamlined. Users can now download an app for their Windows system with just two clicks.

The first click initiates the download of the app package, and the second click launches the application itself. Early feedback from testers and developers has been overwhelmingly positive, with reports indicating a 12% increase in app installations and a remarkable 54% surge in the number of applications launched after installation. This update not only improves the user experience but also holds the potential to boost app adoption and engagement on the Microsoft Store platform. While not all apps currently support this new lightweight installation process, with some still directing users to the dedicated Windows app or requiring additional downloads during installation, Microsoft is committed to expanding the availability of this feature across its app catalog. This update underscores Microsoft's ongoing efforts to enhance the efficiency and user-friendliness of its services.