• Welcome to TechPowerUp Forums, Guest! Please check out our forum guidelines for info related to our community.
  • The forums have been upgraded with support for dark mode. By default it will follow the setting on your system/browser. You may override it by scrolling to the end of the page and clicking the gears icon.

'Successful' Zune launch not a threat to iPod?

zekrahminator

McLovin
Joined
Jan 29, 2006
Messages
9,066 (1.28/day)
Location
My house.
Processor AMD Athlon 64 X2 4800+ Brisbane @ 2.8GHz (224x12.5, 1.425V)
Motherboard Gigabyte sumthin-or-another, it's got an nForce 430
Cooling Dual 120mm case fans front/rear, Arctic Cooling Freezer 64 Pro, Zalman VF-900 on GPU
Memory 2GB G.Skill DDR2 800
Video Card(s) Sapphire X850XT @ 580/600
Storage WD 160 GB SATA hard drive.
Display(s) Hanns G 19" widescreen, 5ms response time, 1440x900
Case Thermaltake Soprano (black with side window).
Audio Device(s) Soundblaster Live! 24 bit (paired with X-530 speakers).
Power Supply ThermalTake 430W TR2
Software XP Home SP2, can't wait for Vista SP1.
Interest in the Zune appears to be "diminishing", according to Amazon.com sales charts. While at launch the Zune was very strong, second only to the iPod in sales, it is now hanging around 60th place on a top 100 list of music players, updated hourly. The Zune accounts for nine percent of sales and 13 percent of MP3 player revenue. While Jason Reindorp, marketing director of Zune, is "very happy with consumer reception to Zune and its sales over the past two weeks", the Zune is certainly nowhere near sales of the iPod. Various iPod models hold the top 6 places on the MP3 player chart, hold 63% of all sales, and take 72.5% of revenue. The Zune also makes most of it's sales through upgrades. In a survey conducted by Reuters, only seven percent of people would buy a brand new Zune, and 33% would buy one as an upgrade. For comparison, 80% of the same group would buy an iPod, but only 18% as an upgrade. This shows that the Zune is much more competitive against basic MP3 players using Microsoft Plays For Sure technology then the iconic iPod.

View at TechPowerUp Main Site
 
people must realy like their mobile DRM players.
 
Back
Top