ASUS Launches ROG Arena's Elite Rewards Program

[Raevenlord]

ASUS is looking to increase the appeal of its ROG (Republic Of Gamers) brand beyond just the aesthetics and specifications of its products. Through the launch of ROG Arena's Elite Rewards program, ASUS is looking to materialize users' belief in their ROG products through rewards and a loyalty system, which should a) get ROG customers even more into ASUS' products and b) increase user recognition of ROG as a brand.

Elite Rewards, as the name implies, is a reward program for users, with a scoring system that differentiates customers between Bronze, Silver, Gold, Platinum and Diamond tiers, each with increasing rewards. Users can increase their ROG Elite score through Battle (gaming) feats, Adventuring (going to ASUS' events), Craft (earning points through ASUS' content creation contests) and by purchasing select ROG products. All of these activities give a player points towards their Elite rewards tier and the rewards they can redeem, while also increasing a player's standing in the ROG Arena leaderboard.



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[Hood]

Instead of this questionable "reward" system, Asus should step up their quality control and fix their customer service department. Their reputation in enthusiast hardware circles is now as a company with terrible quality control, and the industry's absolute worst customer service/RMA department. Way too many Asus buyers end up with dead boards, and a sizable number of RMA claims are denied for "user damage", such as the plethora of bent CPU pins that plague their boards. I prefer Asrock boards these days. To be fair, I never had a claim with them, and all my Asus boards are still running perfectly, some of them 8 years old now. I guess I've read too many disgruntled user reviews.

 

[orionbg]

Only for US and Canada...

 

[Franzen4Real]

Instead of this questionable "reward" system, Asus should step up their quality control and fix their customer service department. Their reputation in enthusiast hardware circles is now as a company with terrible quality control, and the industry's absolute worst customer service/RMA department. Way too many Asus buyers end up with dead boards, and a sizable number of RMA claims are denied for "user damage", such as the plethora of bent CPU pins that plague their boards. I prefer Asrock boards these days. To be fair, I never had a claim with them, and all my Asus boards are still running perfectly, some of them 8 years old now. I guess I've read too many disgruntled user reviews.

I built my first system in 1996 on an Asus board and have used them on every build since with exception of a couple low budget systems like my HTPC (which I too use AsRock for). I'm ticking along a little over two decades now without a single failure. Because of this I have no idea how terrible the service is. It's not that I believe Asus are any better than competing brands (since I have extremely little first hand usage of others), just that they have never done me wrong and always have the features sets that I want so I stick with them. For my personal use, the rewards program is just a bonus on top of something I would more than likely have bought anyways, so I kinda like it.