ASUS Intros ROG-NVLink Bridges with RGB LED Lighting

[btarunr]

NVIDIA selling its NVLink bridge at $80 (roughly the price of an entry-level motherboard) was sure to lure motherboard makers to design their own "premium" NVLink bridges. The first third-party bridge comes from ASUS. The new ROG-NVLink bridge is more functional than NVIDIA's bridge, the LED illuminating the company's ROG logo on the bridge does 16.7 million colors, and can be controlled by ASUS Aura Sync RGB software. The top of the bridge features a combination of glossy acrylic, matte aluminium, and brushed aluminium. The bridge comes in 3-slot (2 slots between cards) and 4-slot (3 slots between cards) spacing sizes. The company didn't reveal pricing.



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[fynxer]

Just write that pricing will be an arm and a legg and you will be in the ballpark.

nVidia breaks for nobody!

Normal Price
Ridiculous Price
Ludicrous Price <--- nVidia are here now
Plaid Price

 

[Upgrayedd]

Been meaning to say something about the $80 bridge..

I'm all for new improvements but not at double the cost..that can be said for the actual gpu as well..

 

[fynxer]

Been meaning to say something about the $80 bridge..

I'm all for new improvements but not at double the cost..that can be said for the actual gpu as well..

Problem is that consumers accepted all the price increases from nVidia the last few years, so they will keep on increasing the price until customers stop buying.

There is no competition so they do no have to be afraid if customers stop buying, then they will just lower the price a bit to increase sales again.

This way they can find out just how much gamers are willing to pay for their gfx cards.

With competition they could not have done this.

 

[Caring1]

I guess if you can afford to buy two of the new cards that require it..... $80 is nothing

 

[jabbadap]

Guru3d says 89€ in Europe, which is exact same price as nvlink bridge from nvidia.

 

[HTC]

Guru3d says 89€ in Europe, which is exact same price as nvlink bridge from nvidia.

With or without tariff "addon"?

 

[HELLSMAN]

The best looking bridge I have ever seen. Price is disgusting though along with everything else RTX.

 

[PcForge]

the Photoshop on the back of this is atrocious

 

[king of swag187]

I just got a MSI Z370 Gaming for $70 after rebate with a 8700K ($430 total from Microcenter)

 

[diatribe]

Just write that pricing will be an arm and a legg and you will be in the ballpark.

nVidia breaks for nobody!

Normal Price
Ridiculous Price
Ludicrous Price <--- nVidia are here now
Plaid Price

 

[bonehead123]

hummmm,,,,,,

~$80 for what used to be a $4 strip of plastic-coated ribbon cabling with connectors on each end.....

um, thanks but no thanks !

EDIT: oh crap, I forgot about the added cost of those .00000003 cent RGB led's and the ROG-labeled plastic housing (add anutha .0012 cents).... ooops, my bad