"EK, the leading premium liquid cooling gear manufacturer..."
In what respect are they the leading "premium" manufacturer? Because it's certainly not quality or performance...
You can't make claims like this without mentioning a manufacture that is better with data to prove it. EKWB is up there as one of the best. Everything they make is pretty damn solid except for probably their CPU blocks. Those suck in price and performance against the likes of TechN, Optimus, Heatkiller.
In the past, EK was pretty hit or miss with their nickel plating issues. I have a block right now on my 8700k that has been flaking every since i got it back during the circles galore CSQ waterblock days, but all that as largely been fixed with new manufacturing processes.
One thing that EKWB does really well at is waterblock options and support for not just reference/FE cards from Nvidia and AMD. They are the only one that I know of thats available right now that has GPU blocks for virtually every custom PCB GPU out there for current gen cards. Sure performance is off from some others by 1-3 degrees at most, but they are the best in regards to supporting custom cards.
Also aesthetically, EK really can't be beat imo especially if lighting up your blocks with RGB matters to you.
