EVGA Announces Cancelation of NVIDIA Next-gen Graphics Cards Plans, Officially Terminates NVIDIA Partnership

[oxidized]

Nvidia is the best company name ever created. It means exactly what it says(Latin). WHY do you people keep supporting the racket?????

I haven't been supporting the "racket" for a while now, as i still own a 1060, but there's no option, AMD GPUs suck, have lots of problems with drivers and are subpar, beside that nvidia doing nvidia isn't the problem here, otherwise evga could've just switched to AMD, just like XFX and others did before, so there's probably another reason for this to be happening.

 

[Sybaris_Caesar]

I think shrinking profit margins have been the biggest factor. GN video says Graphics Cards are 78% of their revenue but their 20% revenue PSU business brings 300% profit of the GPU one. That is insane.

Although one could argue that most of the expense on their GPU business could be overall R&D and stellar after-sales service they provide.

 

[Dudebro-420]

Guess they're going to stick with just doing power supplies and motherboards.

Yes that's what the article said.

 

[Vayra86]

Can nvidia choose how much to pay Samsung for the chips? i'm sorry but your point makes no sense.

It's up to EVGA to decide if they can make a profit or not and how to manage their inventory, with the conditions it's dealt with.

They were invested in Nvidia only and ifyour only partner wont meet you in the middle you are stuck between rock and bricked gpu

Its like your on demand subscription to Netflix. You started loving the service for its offerings, but suddenly you no longer pay 6 eur a month, but 8. And then they start pushing their own ads on top of it. And then they want 10 eur per month in 2023-24.

Funny how it all works the same in commerce eh

 

[R-T-B]

Just blame covid

If covid was still a major factor that might work. Funny how you need facts on your side like that.

 

[Hyderz]

after watching steve's video, i recalled that EVGA was the first to limit the purchase of gpu from their website
with a ticketing system reply to email so that they could get GPUs to gamers insteads of scalpers or miners..

nvidia having stocks months ahead of its AIB and no information/specs given to AIB, snatching away with early sales

 

[Bomby569]

They were invested in Nvidia only and ifyour only partner wont meet you in the middle you are stuck between rock and bricked gpu

Its like your on demand subscription to Netflix. You started loving the service for its offerings, but suddenly you no longer pay 6 eur a month, but 8. And then they start pushing their own ads on top of it. And then they want 10 eur per month in 2023-24.

Funny how it all works the same in commerce eh

In businesses never trust no one, it way past a partnership, it was so poisoned that it caused this. They were too dependent on nvidia.
I think their CEO is playing on a different league from someone else, surely a good person, different for the better, the queue proved it. But this is businesses and everyone was playing high level chess, he was playing chutes and ladders. There are no friendships in business.
Everyone else that plays both sides seems to be better off.

 

[Makaveli]

Damn, wasn't expecting this. I'm really enjoying their Kingpin 3090 card & its cooling capability. Well, I'm guessing one of three things can happen.
#1. EVGA had something planned for a while now to mitigate this exiting of the GPU market and they will succeed if they play their cards(no pun intended) right.
#2. EVGA will steadily decline into mediocrity, like 3DFX(remember their voodoo cards?), and be bought out by someone else or dissipate into nothingness.
#3. Their CEO is making a big mistake & ends up getting replaced because of unhappy shareholders in the company?

Personally, I think they're making a big mistake doing this right now and their employees are going to end up getting the crappy end of the stick. They like to say they're going to take care of their employees, but that's usually corporate talk meaning they will give them a piece of candy on the way through the door of unemployment.

#3

EVGA is a private company not public and Andrew Han is the founder and CEO there will be no share holders voting him out.

And to be honest I would never make my company public just for this reason. I have full control not board members when I founded the company.

Things like this are shedding a light on the type of company NV is and the same reason Microsoft ditched them yet so many people blindy follow...

 

[erek]

I’m just hoping that pompous & somewhat arrogant EVGA Jacob Freemen social media influencer will finally relinquish / put up for sale his nVidia GeForce FX 5800 Ultra. That i need, tbh

https://twitter.com/x/status/1293410111780610048

 

[PapaTaipei]

Where is the popcorn? KEKW

 

[damric]

I guess I don't feel sorry for them. I was on the waiting list since day one and never got an email saying it was my turn to try and get a card. Now that the fruit is rotten they email me at least twice a day trying to sell me that rotten stock. Maybe AIBs shouldn't have prioritized bulk miner sales. AIBs to me feel dirty, like car dealerships. Oh and my wife just had to get her bank to authorize a chargeback for a new EVGA PSU that was DOA that they would not RMA. If EVGA gets into the graphics card game again, I advise them to use better components like capacitors instead of inflating the price with RGB crap.

Anyways, since my Uncle Pat has never messaged me back, even when my dad broke his hip last year, I figure I'd make him into a meme for you.

My dad talks with his hands like that too. I think it's a Gelsinger thing.

 

[Makaveli]

A little something to remember Evga cards by...

View attachment 261957

I also have something used as a dedicated Physx card in my i7-970 7970Ghz + GTX650 superclocked

 

[pavle]

Interesting, but not so surprising; nvidia has been toxic to their customers way too many times throughout the years and no wonder - to their partners too.
nvidia seems to be going the 3dfx way slowly, but surely. Perhaps we shall see the day they close down in shame, like 3dfx did. Rejoice for eVGA for having the character to end being intoxicated.

 

[erek]

Interesting, but not so surprising; nvidia has been toxic to their customers way too many times throughout the years and no wonder - to their partners too.
nvidia seems to be going the 3dfx way slowly, but surely. Perhaps we shall see the day they close down in shame, like 3dfx did. Rejoice for eVGA for having the character to end being intoxicated.

Aren’t nvidia making a killing in their dedicated data center and enterprise AI acceleration and supercomputing stacks though? Seems they’re less interested in enthusiasts and consumers gaming

 

[freeagent]

nvidia seems to be going the 3dfx way slowly, but surely

That’s because Nvidia is 3dfx

 

[AsRock]

Good on them, i hope they make it work out.

 

[Deleted member 185158]

Oh baby, my GTX 980 KPE just lifted easily 400$ in value!!

Thank you EVGA!!!

 

[Dr. Dro]

Oh baby, my GTX 980 KPE just lifted easily 400$ in value!!

Thank you EVGA!!!

LOL, you wish. Great card though. Mine did 1550 MHz on air, I loved it. Shame I had to sell it.

 

[Deleted member 185158]

LOL, you wish. Great card though. Mine did 1550 MHz on air, I loved it. Shame I had to sell it.

XD, of course I wish!!! man can dream can't he??!!!

I'm in the process of modifying mine. In fact that's why I'm logged in right now.

TechPowerUp

www.techpowerup.com

 

[defaultluser]

well sure, higher margins

but where's that 80% loss in total revenue going to come from? its not like Gamestop's being anywhere near ve stupid( and closing all retail stores tomorrow!)

wouldn't it make a lot more sense here to cut low-end cards until the market recovers (its what they already do for their tiny mobo market?)

 

[maxfly]

Aren’t nvidia making a killing in their dedicated data center and enterprise AI acceleration and supercomputing stacks though? Seems they’re less interested in enthusiasts and consumers gaming

Not quite as well since Tesla and GM pulled out and decided to roll their own.

 

[Vayra86]

In businesses never trust no one, it way past a partnership, it was so poisoned that it caused this. They were too dependent on nvidia.
I think their CEO is playing on a different league from someone else, surely a good person, different for the better, the queue proved it. But this is businesses and everyone was playing high level chess, he was playing chutes and ladders. There are no friendships in business.
Everyone else that plays both sides seems to be better off.

Was the partnership poisoned then? We don't know that.

 

[TheoneandonlyMrK]

In businesses never trust no one, it way past a partnership, it was so poisoned that it caused this. They were too dependent on nvidia.
I think their CEO is playing on a different league from someone else, surely a good person, different for the better, the queue proved it. But this is businesses and everyone was playing high level chess, he was playing chutes and ladders. There are no friendships in business.
Everyone else that plays both sides seems to be better off.

Read some shit in my time, now Evga should have diversified, what into motherboard, PSU , keyboards and mice, they have.
AMD cards they couldn't do because Huang said so.

Oh and Nvidia bought the chips, do you think they sold them on at cost, of f£##ng course not.

They had ample lead time, and a BOM cost advantage And set the price on a whim, Ass hattery.

 

[efikkan]

I'm sad to see one less participant in the AIB market.

But regarding their quality, it has not been the best in recent generations;
- 1070/1080 (and more?) had thermal pads without contact with the cooler. This is a major design flaw which wasn't noticed until large quantities of cards were shipped. This means their cards didn't get even basic QA before mass production. This was a big red flag for me, and was the time I stopped recommending EVGA.
- Their 2080 Ti cards had design flaws which lead to very large amounts of RMAs.
- I believe their RMA rates have been high with RTX 3000 series too, but haven't looked into why.
When expensive models get high RMA rates, especially ones which can't be compensated by Nvidia, it quickly cuts into their profit margins.

It smells awfully fishy. One of the big complaints is "the complexity of modern GPUs" which is RICH coming from the guy who greenlit the K|ingp|n lineup. And you could just.....not make the 4090/4080? And he cant make any money? Wouldnt we have heard about this from smaller AIBs by now?

The margins for AIBs on base models are very tiny, but for the premium ones they are very good. EVGA is known for selling large volumes premium versions of their high-end models, and considering two years of record sales, there is no reason why they shouldn't make good money, if they made solid products.

80% of their REVENUE made one third of their profit.

Do the math; That's pretty damning against Nvidia.

That's probably because their peripherals and PSUs are just white label products, right?
With decent brand recognition, those are "easy money" with little risk and development cost. The downside of such products are they add little value to the market, and eventuelly their brand recognition is likely going to fade.

I do hope they end up making AMD or Intel graphics cards, or if this is some kind of power play, get better terms with Nvidia.

And for clarity, I'm not picking sides here.

MLID is a fool and no one should take him seriously. I used to hang out in an AMD fan discord where a member straight up fabricated the SKU list for Zen 2 CPUs and he posted it verbatim back in the day. It was hilarious. Treat anything that comes out of rumor mill channels as rumors and with massive doses of salt.

Him and many other similar channels have been busted countless times for just reciting random speculation from forums/Reddit/etc. and claiming they have inside sources. Massive amounts of salt is irrelevant, they should be ignored once you catch them lying. They make their business lying to people, so you shouldn't trust anything they say.

 

[lexluthermiester]

they can't, this is assuming Intel continues with their GPU sojourn.

And they're going to. AMD and NVidia are quickly going to have what they haven't had in over 15years, serious competition other than each other. Nvidia needs to pull their head out of their butt and play nice with their AIB's.