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ASUS Discontinues ROG APEX Z790, Next-Generation Version Incoming

AleksandarK

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In a recent interaction with the community on Chinese social platforms, Tony Yu, better known as Uncle Tony and serving as the General Manager of ASUS China, shed light on several questions concerning ASUS's products. One question that captured attention was about the ROG Z790 APEX motherboard, a premium offering from ASUS designed explicitly for overclocking. Tony clarified that the motherboard is currently out of production as ASUS gears up to unveil an updated version. This move is in line with industry trends, with rivals like Gigabyte and MSI also refreshing their respective Z790 lineups. The updated motherboards from ASUS are expected to align with Intel's next-generation Core series known as Raptor Lake Refresh, featuring incremental improvements such as WiFi-7 standard integration, new color options, enhanced power delivery mechanisms, and advancements in memory overclocking capabilities.

Launched initially in November of the previous year with a price tag of $699, the ROG MAXIMUS Z790 APEX motherboard stood out for its superior features aimed at overclocking enthusiasts. These include 24 power supply modules, dual 8Pin power connectors, AI-driven overclocking technology, and support for DDR5 memory with speeds exceeding 8000 MT/s. It also offers a plethora of connectivity options, like five M.2 interfaces, a 2.5G network card, WiFi 6E, and USB 3.2 Gen 2x2 Type-C, along with 60 W QC 4+ fast charging. This motherboard gained popularity in December when it was used to set a world record CPU frequency of 9008.82 MHz using an Intel i9-13900K processor. Looking forward, the next generation of Intel Core processors could enable even higher overclocking frequencies. Apart from this, Tony tantalizingly hinted that ASUS is experimenting with innovative design changes, such as introducing connectors on the reverse side of motherboards, although this feature may not debut in the APEX series.



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Soooo, to summarize:

AsSus has milked their current models for almost every penny they can, now they will intro some new models with a few more features, AND jack up the prices even higher...

Tell me I'm wrong, IF you can prove otherwise :)
 
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