SSD Prices Expected To Fall 10-15% in Q4 2020

The memory market is expected to remain in a state of oversupply during Q4 2020 for both DRAM and NAND flash according to a new report from TrendForce. This oversupply will mean ~10% lower prices for memory in Q4 2020 with further price drops in 2021, this will result in falling SSD prices of 10-15%. These price drops in the consumer market will likely result in the lowest SSD pricing seen to date. These reductions were mainly driven by Huawei losing access to foreign DRAM and NAND memory which wasn't fully taken up by other smartphone manufacturers leading to an access of supply. These lower SSD prices will help accelerate the decline of HDDs in consumer devices as price parity gets closer.