It doesnt bother me, for two reasons:
A) I remember building high end rigs with TRI SLId 480s back in high school with my buddies, complete with OCed 980s. Pulling 250w+ on a CPU isnt anything new, neither are GPUs pushing 400w. This was the era that birthed both the half X case from cooler master and the first 2kW PSUs. This was also the era where OCing a 590 would result in the VRM exploding. So those complaining about power usage and heat output are likely the SAME people that 14 years ago were complaining about the power use and heat output of SLI rigs as if every gaming PC was a space heater.
The vast majority of users are not buying this stuff, for enthusiasts these heat issues and power draw are nothing new, and if anything managing a single GPU that can spike to 600w is a LOT easier then managing 3 400+w OCed watercooled 480s at a time where power supplies, cases, and motherboards were not built with this in mind, and liquid cooling was in its infancy compared to today's ready made solutions. Mainstream stuff like the 6700xt, the 3060ti, the 12400f and the 5600x are not burning up these kinds of numbers, and that mainstream hardware makes up most new gaming PCs.
B) the other complaint is power usage and the environment. Bro, if you're worried about power usage, let me introduce you to: air conditioning, space heaters, dishwashers, electric ovens, and the environmentalist's new boy toy; electric cars. Gaming GPUs are a tiny blip on the radar of energy usage, they're dwarfed by HVAC in total power usage and are fairly rare in the grand scheme of things. Like, me gaming on my PC for multiple hours a day in the winter with nothing else to do? my electric bill is $32 a month. In august, when I'm working outside and hardly touch the PC all month? $176 a month, all over that AC running. And I have a relatively small house, bigger homes can break $300.
Look up how much power a tesla needs to drive 10 miles, look at the governments and individuals pushing HARD for EVs everywhere. I'll save you the google search, a tesla model S uses roughly 3000-3200 watts to travel 10 miles. Traveling 60 MPH means burning up 20,000 watts per hour. And this is the "solution" that will save the planet. Now, that 400 watt 3090 is an issue....why?
Yeah compared to that a gamer using a 400w GPU for a few hours a day really doesnt matter. At all. Commenters will often bring up miners as well in the GPU talk in regards to energy usage, yeah miners use a lot, they are also not comparable to gamers at all. That's like comparing a nascar race to the drive to work in fuel usage. Totally different applications. If one is worried about the environment there are entire FORESTS of low hanging fruit to cut first.