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LG Display Unveils Next-Generation OLED TV Display, the OLED EX

It does matter though, as varied content will excercise the pixels more evenly and the wear will be less noticable.
Varied content is key, in fact, if you watch a variety of normal TV, movies, fullscreen games etc., you have no reason to worry. Even pausing a movie or game, and even forgetting it and falling asleep is still not the problem for OLED.
But the key aspect of the varied content is that the overall brightness evens out, not how long each picture is shown on the screen.
If you watch a variety of content where one section of the screen is significantly brighter, you will get some extra unevenness over time. Whether the user watches this content in long sessions or in 5 second sessions is irrelevant.
But if you choose to show a slideshow of static pictures which overall balances out, even if you show each one for hours at the time, it will be no problem.
So care about the overall brightness of the content to be viewed, not whether pictures are static or not, get it?

For most buyers, this will not be a concern at all. OLED is much more tolerant to uneven wear than plasma ever was (even the last gen Panasonics), to the point that it's really just the extreme edge cases where OLED is a poor choice.
Examples includes;
- TVs showing mostly a single news/sports channel with a "fixed" layout.
- PC users with the majority of screen time with a bright web browser covering only parts of the screen.
 
Coming from a 600 nit peak, I'm guessing that much brightness hurts?

Not that it's used for more than like realistic momemtary explosions, but just curious. No brand war here, happy for you.
Peak for HDR is not meant to be sustained. There are actually two peaks defined: full-screen and local. Local is the higher one, as you can guess, and is what gets quoted most of the time.

When you go outside, you're routinely subjected to 10,000+ nits, so you're not so easily blinded. What makes high brightness uncomfortable for monitors is the short viewing distance and the long hours you spend looking at them.
Another aspect is the source material. If a movie is mastered for 1,000 nits, it will still look weird on a 2,000 nits monitor. Sadly, HDR in consumer space is only in its infancy. And the tech is behind. So it will take a while until thing s will settle down in this area.
 
Peak for HDR is not meant to be sustained. There are actually two peaks defined: full-screen and local. Local is the higher one, as you can guess, and is what gets quoted most of the time.
I'm aware of that.
 
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For most buyers, this will not be a concern at all. OLED is much more tolerant to uneven wear than plasma ever was (even the last gen Panasonics), to the point that it's really just the extreme edge cases where OLED is a poor choice.
Examples includes;
- TVs showing mostly a single news/sports channel with a "fixed" layout.
- PC users with the majority of screen time with a bright web browser covering only parts of the screen.

The latter is something I certainly do, as in right as we speak.

OLED is great, but I didn't want a display I had to babysit.
 
Neat, I guess, but where do I get it? Netflix still has the original, afaik. (I was actually done with The Hobbit last night, gonna watch LotR again next.)

they only come in 4k blu ray discs off Amazon or walmart. shipped and sold by respective companies of course.

but yeah the LOTR 4k blu ray remasters sold out for a couple months when they first launched, they are highly rated, they went scene by scene enhancing each frame. from the reviews I read on it its the best remaster ever done.
 
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they only come in 4k blu ray discs off Amazon or walmart. shipped and sold by respective companies of course.

but yeah the LOTR 4k blu ray remasters sold out for a couple months when they first launched, they are highly rated, they went scene by scene enhancing each frame. from the reviews I read on it its the best remaster ever done.
Joke's on me anyway. Netflix doesn't have LotR at all, it's only on HBO Go/Max now. Only the FHD version, of course.
 
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