Benetanegia
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Well yes, but if the card draws 60% more power from the wall it's pretty likely it's gonna get hot with any cooler TBH.
Yep, but you also have to take into account die size. A bigger chip == bigger contact area == higher heat transmission == lower temps.
Of course in the case of GTX480 the bigger die area is not enough to make up the difference, because the power consumption difference is just too high. But in previous generations Nvidia cards used to be cooler despite consuming the same or a little more.