• Welcome to TechPowerUp Forums, Guest! Please check out our forum guidelines for info related to our community.
  • The forums have been upgraded with support for dark mode. By default it will follow the setting on your system/browser. You may override it by scrolling to the end of the page and clicking the gears icon.

Ryzen Architect Jim Keller Joins Intel

just heard that Chris Hook recently joined the Raja team at Intel as well. Mr. Hook was AMD's Senior Marketing Director.
Rumor had it (I believe HardOCP started it) that the whole creation of AMD's RTG was nothing but Raja's plan to move the unit wholesale to Intel. Judging by how things are going, that may have not been entirely false. Not that it matters much to any of us.
 
Rumor had it (I believe HardOCP started it) that the whole creation of AMD's RTG was nothing but Raja's plan to move the unit wholesale to Intel. Judging by how things are going, that may have not been entirely false. Not that it matters much to any of us.
I'm betting Intel wants to go back the old integrated video motherboards but maybe on a chip this time, like AMD has done.
 
Rumor had it (I believe HardOCP started it) that the whole creation of AMD's RTG was nothing but Raja's plan to move the unit wholesale to Intel. Judging by how things are going, that may have not been entirely false. Not that it matters much to any of us.
Lisa Su would have had to sign off on the forming of RTG. Board of directors would have to sign off on the sale. RTG was formed to give the graphics side of the company more autonomy.


I wouldn't be so sure Keller is working on x86. Intel has a lot of over-the-horizon projects in the works and Intel's current implemention of x86 is still competitive. It's the fabrication side of Intel that's falling apart in regards to x86 delievery and that's not Keller's expertise.
 
Lisa Su would have had to sign off on the forming of RTG. Board of directors would have to sign off on the sale. RTG was formed to give the graphics side of the company more autonomy.


I wouldn't be so sure Keller is working on x86. Intel has a lot of over-the-horizon projects in the works and Intel's current implemention of x86 is still competitive. It's the fabrication side of Intel that's falling apart in regards to x86 delievery and that's not Keller's expertise.
Yeah, that was the rumor (look it up). That the move drove a pretty big split between Raja and Ms Su.
 
Lisa Su named Raja head of RTG when it was formed. They both had to be onboard with the idea or it wouldn't have happened. AMD can't afford to sell RTG because then it would have to license the technology in its APUs. Selling RTG is a worst case scenario.
 
Lisa Su named Raja head of RTG when it was formed. They both had to be onboard with the idea or it wouldn't have happened. AMD can't afford to sell RTG because then it would have to license the technology in its APUs. Selling RTG is a worst case scenario.
I'm pretty sure if you could get your lips away from AMD's butt, there's probably a point you're trying to make there.
All I've said is that a rumor that I didn't pay much attention to, just got a shot of credibility. You don't have to point out I don't the whole story, because I already know I don't.
The rumor was Raja wanted to move the unit to Intel. That obviously didn't happen (beyond that rumor we don't even knkow if that was indeed the intention), but Raja's at Intel and now so is Chris Hook. That's all there is to it.
 
RTG underperformed under Raja so it's not surprising at all that he left. AMD marketing has also always been lackluster so Hook leaving isn't exactly surprising either. Keller has been a freelancer for the last decade.
 
Back
Top