Demand is way higher than Supply (and this wont change anytime soon)
Covid19 means millions of people are staying at home, they are bored and wants to play games, so many are upgrading their rigs.
- Covid19 means that shipping is absolute hell
GPU Mining is relevant again with Ethereum 2.0, Ampere is good perf/value for this, espeially 3060 Ti and 3070 will be (best perf per watt) - PROBABLY AMD 6800/6700 too (undervolted and underclocked).
Cyberpunk is coming, biggest game release in years, people are upgrading
Sadly this probably will continue deep into 2021, according to several retailers
Many of this affects ALL HARDWARE, including TV's, headsets/headphones, consoles (next-gen sold out and most people won't recieve before next year).
Soooooooooo glad I got a 3080 4 days after release for 699 right now!! Some people can expect to wait MONTHS and MONTHS for a new GPU (REGARDLESS of model)
The popular custom cards will be almost IMPOSSIBLE to get, because thousands and thousands are waiting for these.
I know a guy who recieved a 3080 EAGLE from Gigabyte last night, ordered on release, one of the lesser popular cards. Imagine the waiting time on the popular ones then...