The explosion of online media and digital data means that many more people take film and music, digital images and other files with them when they are on the move. The MiniStation Lite is a low cost, external hard drive ideal for storing, backing-up and transporting digital files, giving people access to their important files from wherever they are.

With a sleek compact form factor, the MiniStation Lite in Sakura Pink and Lapis Blue are both available in capacities of 320GB or 500GB. The MiniStation Lite is also available in black, red or white with capacities of 250GB, 320GB or 500GB.The MiniStation Lite is compatible with both PC and Mac, connecting directly using USB and requires no additional power supply. With built-in Memeo AutoSync and SecureLockMobile software, you can ensure your files are always up to date and protected from unauthorised access.

Paul Hudson, Northern European sales director, Buffalo Technology, commented: "We are seeing an increase in customer demand for storage devices that aren't the traditional black, grey or white. More and more people want their technology to fit in with their lifestyle. This is the ideal consumer storage device. It's extremely easy to use, has a stylish design and won't break the bank. The built in software ensures that users' files are protected and can be easily updated at the click of a button."

The MiniStation Lite's key features include:

• PC and Mac compatible
• TurboUSB data transfer - up to 20% faster
• Plug 'n' play ready for immediate use
• Memeo AutoSync automatically synchronises your MiniStation Lite with your PC or Mac
• SecureLockMobile encrypts important personal data, preventing unauthorised access
• USB powered - no need for separate power supply

Pricing and availability:

The pink and blue MiniStation Lite's will be available from November 2009.
HD-PE320U2/PK (320GB) Pink £69.99
HD-PE320U2/BL (320GB) Blue £69.99
HD-PE500U2/PK (500GB) Pink £89.99
HD-PE500U2/BL (500GB) Blue £89.99